1、物流概论双语教学大纲一、 课程的性质和任务课程的性质:本课程是对国际贸易和市场营销专业的学生开设的一门专业双语课程(英语),同时也是一门实践性较强的课程。 课程的任务:通过该课程的学习,使学生掌握一定量的专业英语词汇,提高英语的阅读、听说水平。从而在学习专业知识的基础上,加强学生的社会适应能力。1掌握一定量的物流专业英语词汇及必要的商务英语词汇;2掌握物流管理的基本概念及基本原理;3熟悉物流企业的管理技巧与方法;4具备相当水平的商务事务处理等实际运用能力。前导课程:大学英语、物流管理概论、供应链管理、综合运输后续课程:毕业设计二、教学基本要求通过该课程的学习,除了使学生掌握一定量的专业英语词汇
2、,提高英语的阅读、听说水平外,还应使学生在学习专业知识的基础上,加强学生的社会适应能力。(一)理论部分 1掌握一定量的物流专业英语词汇及必要的商务英语词汇。2掌握物流管理的基本概念及基本原理。(二)实务部分1提高学生英语的听、说、读、写的能力;2熟悉物流企业的管理技巧与方法。3具备相当水平的商务事务处理等实际运用能力。三、教学条件1.课堂教学时,需使用多媒体教学设备,易于学生掌握所学知识。四、教学内容及学时安排序号 单元 主要内容 教学要求学时理论教学Text 1: What Is Logistics?Text 2: The Definition of Logistics掌握本单元的主要词汇
3、21 Chapter 1 Logistics 实践项目Role-Play 1: Introduction to Logistics CompanyRole Play 2: Visiting a Logistics Company通过练习掌握主要词汇、重要句型2理论教学Text 1: Role of Logistics in the Supply ChainText 2: What is Supply Chain Management?掌握本单元的主要词汇 22 Chapter 2 Supply Chain Management实践项目Role Play 1: Developing a Supp
4、ly ChainRole Play 2: The Possibility of Creating a Supply Chain通过练习掌握主要词汇、重要句型2理论教学Text 1: The Purpose of TransportationText 2: The Definition of Transportation掌握本单元的主要词汇 23 Chapter 3 Transportation 实践项目Role Play 1: Negotiating about the Transportation ExercitationRole Play 2: Partial Shipment and T
5、ransportation通过练习掌握主要词汇、重要句型2理论教学Text 1: What is Outsourcing?Text 2: Definition of Third Party Logistics掌握本单元的主要词汇 24 Chapter 4 A Third Party Logistics Provider实践项目Role Play 1: Searching the 3PL CompaniesRole play 2: Evaluating 3PL companies通过练习掌握主要词汇、重要句型2理论教学Text 1: Retail Supply Chains Text 2: Re
6、tailing Logistics in UK掌握本单元的主要词汇 25 Chapter 5 Retailing Logistics 实践项目Role Play 1: The Retail Logistics Landscape Is so DiverseRole Play 2: We Are Totally Convinced about the Potential of RFID通过练习掌握主要词汇、重要句型2理论教学Text 1: Standardization of the Operation of Chain Stores OpinionText 2: The Definition
7、of Chain Stores掌握本单元的主要词汇 26 Chapter 6 Chain Store实践项目Role Play 1: The Office in Paisley of UniversityRole Play 2: The Office in Paisley of University通过练习掌握主要词汇、重要句型2序号 单元 主要内容 教学要求学时理论教学Text 1: What Is a Distribution Center?Text 2: Distribution Center Organization掌握本单元的主要词汇 27Chapter 7 Distribution
8、 Center 实践项目Role Play 1: Talking about Target Distribution CenterRole Play 2: Here is an edited version of his interview with The Seattle Times通过练习掌握主要词汇、重要句型2理论教学Text 1: Containerization- Past, Present and FutureText 2: The Nature of Intermodalism掌握本单元的主要词汇 28Chapter 8 Intermodal Transportation实践项目
9、Role Play 1: Talking about the Unloading PortRole Play 2: Change the Port of Destination通过练习掌握主要词汇、重要句型2理论教学Text 1: What is Purchasing ManagementText 2: The Definition of Procurement掌握本单元的主要词汇 29Chapter 9 Purchasing Management实践项目Role Play: What is PurchasingRole Play 2: Ordering Equipment通过练习掌握主要词汇
10、、重要句型2理论教学I. Text 1: The Role of Logistics Information and Communication Technologies in Promoting Competitive Advantages of the FirmText 2: Information and Communication Technologies and E-Business Models掌握本单元的主要词汇 210Chapter 10 Information Management实践项目Role Play 1: Difference between Legacy Syste
11、m and Present SystemRole Play 2: Introduction to Supply Chain Management Information System通过练习掌握主要词汇、重要句型2理论教学Text 1: What is Customer Service?Text 2: Developing a Logistics Service Quality Scale掌握本单元的主要词汇 211 Chapter 11 Customer Service实践项目Role Play 1: Delay of DeliveringRole Play 2: Making a Comp
12、laint通过练习掌握主要词汇、重要句型2序号 单元 主要内容 教学要求学时理论教学Text 1: Introduction of PackagingText 2: Packaging Types掌握本单元的主要词汇 212 Chapter 12 Packaging实践项目Role Play 1: Packaging of Silk StockingsRole Play 2: The Packaging of Beer通过练习掌握主要词汇、重要句型2(最后要安排综合性实践项目,如做大型作业、课程设计等) 理论教学 24学 时 合 计 48 课时实践教学 24三、课程教学内容Chapter 1
13、Logistics主要讲授:the introduction of logistics, whats logistics, evolution of the logistics management concept, components of a logistics system, five key issues for logistics effectiveness重点:the introduction of logistics, whats logistics, evolution of the logistics management concept, components of a
14、logistics system, five key issues for logistics effectiveness难点:five key issues for logistics effectivenessChapter 2 Supply Chain Management主要讲授:Role of Logistics in the Supply Chain,What is Supply Chain Management?重点:Developing a Supply Chain, The Possibility of Creating a Supply Chain,难点:How to se
15、t up a supply chain management.Chapter 3 Transportation主要讲授:transportation facility , the transportation modes(rail network ,motor carriers, water transport ,pipelines, air transport) ,transportation management 重点:transportation facility , the transportation modes, transportation management难点:water
16、transport, the economic factors of transportationChapter 4 A Third Party Logistics Provider主要讲授:What is Outsourcing? , Definition of Third Party Logistics重点:Searching the 3PL Companies, Evaluating 3PL companies难点:How to Select a Third Party Logistics ProviderChapter 5 Retailing Logistics主要讲授:Retail
17、Supply Chains, Retailing Logistics in UK重点:The Retail Logistics Landscape Is so Diverse, We Are Totaly Convinced about the Potential of RFID难点:How to understand retail supply chainChapter 6 Chain Store主要讲授:Standardization of the Operation of Chain Stores Opinion, The Definition of Chain Stores重点:The
18、 conception about chain stores难点:How to understand a chain storeChapter 7 Distribution Center主要讲授:distribution center, the ABC catering services ltd., an integrated system of DC重点:distribution center, the ABC catering services ltd., an integrated system of DC难点:distribution center, the ABC catering
19、services ltd., an integrated system of DCChapter 8 Intermodal Transportation主要讲授:container system, containerization, containerized traffic, marine technology; container , container logistics(Danish container supply ,mfc, socl)重点:container system , container, container logistics难点:containerization, m
20、arine technology ,Danish container supplyChapter 9 Purchasing Management主要讲授:What is Purchasing Management, The Definition of Procurement重点:What is Purchasing , Ordering Equipment难点:Procurement MethodsChapter 10 Information Management主要讲授:the importance of information in logistics management ,logist
21、ics dynamics; background information, information requirements determination overview, prototype review ; information technology重点:information logistics ,information work , information system, information technology难点:the importance of information in logistics management , information requirements d
22、etermination overview, prototype reviewChapter 11 Customer Service主要讲授:What is Customer Service?; Developing a Logistics Service Quality Scale重点:Back-to-back Supply Chain Services Is More Than just Logistics难点:Understand and apply the conception about customer servicesChapter 12 Packaging主要讲授:packag
23、ing materials(plastic materials, multilayers, aluminum, glass, steel, paper)packaging technique, packaging methods, a trend toward innovation ,strategic implications重点:packaging materials, packaging technology, packagign innovative难点:packaging materials, packaging technique五、课程教学的基本要求教学环节包括:课堂讲授及习题课
24、、课外作业、考试考查等。1、课堂讲授(1)教学方法采用启发式教学,培养学生思考问题、分析问题和解决问题的能力;引导和鼓励学生通过实践和自学获取知识。(2)外语的要求学习物流专业英语要有基本的外语功底,否则学生难以理解。2、习题课安排在每章结束后,对课后习题加以讨论。 3、考试考察1)期末的笔试重点考核理论知识,占总成绩的 70%2)出勤、作业与课堂答问占总成绩的 30%六、建议教材和教学参考书1、 欧阳斌、张耀平主编物流概论双语教学专用教材,北京出版社,2010 年 8 月版2、 欧阳斌、张耀平主编物流英语 ,清华大学出版社,2010 年 3 月3、 程世平主编, 物流专业英语 ,机械工业出版
25、社,2003 年 2 月版4、 王艳主编, 物流英语 ,清华大学出版社,2008 年 4 月版5、 Business Logistics ManagementRonald H.Ballou, Prentice-Hall6、 剑桥商务英语教程 Sarah Jones Macziola and Greg White 著 国家教委考试中心华夏出版社7、 Marketing William G.Zikmund & Michael D. Amico West Publishing Company七、说明1、 本课程的教学最好是由一定实践经验的老师担任,以保证理论和实践相结合。2、 本课程应在学习完一些物流专业课后学习。3、 本教学大纲适用于本科段物流管理专业、市场营销、国际贸易等。
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