4. IntenSiVe distributiOn题 答 要 不 内 线 封 密市场营销试题三题号一一-二二三四总分得分总分合计人(签名) 评卷复核人(签名) 得分评卷人、名词解释(每小题1. marketing Strategy3分,共15分)2. branding3. PrOduCtlife cycle试题5. break-eve n an alysis得分评卷人、简答题(每小题6分,共30 分)1.What are the four market-product strategies?2. DeSCribe the StageS in the conSUmer PUrChaSe decision process.试题