中国的国内快递业发展战略分析【外文翻译】.doc

1、 外文翻译 原文 Analysis of Chinas domestic express delivery industry development strategy Mate r ia l S o urce : http :/ /s sr n. co m/ A ut ho r : Va la r ie Abstract This paper introduces the Development of Chinas domestic express delivery Industry in the status quo, then use the SWOT analysis method, a

2、nalysis of Chinas domestic express delivery market in which the industrys current situation and its competitive advantages and disadvantages, and gives the corresponding countermeasures and suggestions, hope to promote Chinas domestic express delivery industry, healthy and rapid development. Keyword

3、s: the local courier industry SWOT analysis Strategy Express industry is originated in the late 20th century,60 of a new industry, it is to business documents, small package delivery as the main target for rapid, safe, efficient, door-to-real-time verification is characterized by the establishment o

4、f a set of traditional the postal system, a different mode of operation. After 30 years of rapid development, express delivery has become the worlds fastest growing economy, industries. The U.S. Coalition of Services Industries expects Chinas express delivery industry in the next three years the mar

5、ket will be at least 33% of the rate of growth as the worlds fastest-growing region; and domestic express industry in Chinas industrial adjustment process plays an important role, so the study of Chinese domestic express delivery industry in the development of the competitive situation and its surro

6、undings in the strengths, weaknesses analysis is necessary. (1) Chinas domestic express delivery industry status quo Since 1979, express industry in China has gone through 27 years, ranging from express delivery companies have the scale of about 20000, the basic shape of the three major market segme

7、nts, namely, international courier, domestic courier and Tong Cheng offsite delivery. 27 years, Chinas express delivery industry, from small to large continuous development, is now beginning to take shape. However, the use of advanced Technology and management aspects in comparison with foreign expr

8、ess delivery giants are still many problems, Chinas domestic express delivery industry should clearly understand their own strengths and weaknesses, and continuously develop and strengthen ourselves, to have sufficient capacity with foreign express delivery industry, contend, must also be prepared f

9、or entry into the international market. Operating status. At present, Chinas express delivery industry, the market consists of two parts composed of: First, the domestic express delivery market, controlled by Chinas 40% share of the postal sector and the rest by private and occupied Hong Kong-owned

10、express delivery companies, business size to Hong Kong-owned company is the largest of Shunfeng Express. Private enterprises, a group of like the good luck, Shen Tong, ZJS, etc., have excellent delivery have an impact on large and medium enterprises have to thrive, but the number was small. Most of

11、the private express delivery companies have shown a small, scattered, weak and so on; degree of mutual trust and co-ordination is poor, to the regional express service oriented. Secondly, the international express delivery market, by DHL (DHL), FedEx (Federal Express), TNT (TNT) and UPS (United Parc

12、el Service) and other large service providers control. Although China Post EMS control of a small part of the international express delivery market, but an indirect way of private express delivery companies into the international courier DHL, FedEx, TNT and UPS the four major networks in foreign sal

13、es, in fact still dependent on the four major network channels. Management status. In addition to postal and good luck, Shen Tong, ZJS addition, the majority of the private courier agency system using a network or Direct Sales Agent hybrid network, the networks central management generally more loos

14、e, it is difficult to provide customers with homogeneous services, and even frequent network crashes. In the financial settlement, including the postal delivery system, including, as backward and commercial credit Information systems is low, which often can not achieve the main areas to pay the frei

15、ght services to enable business development is limited. In the quality of personnel, since the domestic courier industry with low barriers to entry, business competition, profit margins low, so the domestic courier industry is generally low level of knowledge of employees has seriously affected the

16、quality of service, reducing the ability to compete with foreign counterparts. Technology status quo. The domestic industry, including postal delivery, have not carried out according to the customer account documents ordered, and no performance, good customer a unified clearing system, a global carg

17、o tracking system, online auto goods, such as dynamic query system, the key information management systems, service and efficiency are far behind their foreign counterparts. Cargo sorting, due to outdated facilities and use of barcode technology relatively simple, the lack of order to the body frequ

18、ency identification technology (RFID)-based sub-pieces of equipment, so that operation time is too long, reducing the velocity of turnover of goods and undermine competition in the market force. (2) Strategic Analysis - Chinas domestic express delivery industry, SWOT Analysis Superiority (Strength)

19、local delivery network formation a long time, the network coverage area. In the face of foreign giants to obtain international express business in more than half of Jiangshan the occasion, Chinas EMS already has more than 30,000 urban and rural areas across the country outlets, and with more than 20

20、0 countries and regions in the world to establish business contacts. low-priced private courier. Private express delivery companies fight for customers more flexibility in the modes of operation, services, prices were relatively low, to bring foreign Investment to its unparalleled advantages. The lo

21、cal courier companies in the enterprise can better integrate into the Chinese Culture and its services better suited to the Chinese peoples needs. Chinas domestic express delivery companies is the biggest advantage of the popularity of the local market networks and familiarity degree. Chinas nationa

22、l conditions rather complex, and the customs, geography, environment, regional development, road conditions and so not the same. Chinas domestic express delivery business is rooted in China, the more in-depth understanding of Chinese culture, social relations networks are also relatively close relat

23、ionship with the government handled the incident better. These conditions of foreign express delivery companies in the short term can not catch up. Chinese and foreign parties in terms of cultural understanding there is also a clear gap, foreign-funded enterprises on the concept of Western culture,

24、the concept of blend these ingredients, as well as the language barrier is also not one or two years to solve the problem, so the localization of foreign-funded enterprises will be very slow, and the Chinese express industry to the local customers to enjoy a traditional reputation, able to grasp the

25、 primary market. Disadvantage (Weakness) express quite competitive business too small, little. Chinas domestic express delivery company EMS bosss market share continues to decline, declining competitiveness, private courier companies because of institutional, technical, personnel and other factors,

26、is not yet come into vogue. The management of institutional issues. EMS operations as a result of many years of monopoly of institutional defects, and as a result of operating system concepts and the way business is lagging behind, the competitiveness of diminishing. Private express delivery compani

27、es because the industry is relatively lo w barriers to entry, management, varies greatly, the whole system was very incomplete. Competition in the domestic express delivery market, a state of disorder. Intense competition, and market disorder, the main market regulation is not clear. Information pro

28、cessing technology. Local courier companies in the global cargo tracking system, online auto goods, such as dynamic query system, the key information management systems, service and efficiency are far behind their foreign counterparts. The quality of management personnel. At present, the lack of log

29、istics personnel, especially high-quality talent is hard to find, new express service as well. The opportunity (Opportunity) GDP growth rate of the level of development and has remained at a high level, the development of Chinas express delivery industry, providing a very good external environment.

30、In 2001 and 2004, the whole, GDP growth of 1%, express delivery market growth of 3%. 2006 to 2010, Chinas GDP growth rate will remain above 8%, according to preliminary estimates of the Ministry of Commerce Task Force, express delivery market, the pace of development should be more than 25%. the gro

31、wth of imports and exports for the express delivery industry, opened up a bigger market share. Express delivery market growth and foreign trade growth in the size of a linear positive correlation. According to the Ministry of Commerce task force estimates, 2006 and 2010, Chinas express delivery mark

32、et growth rate should be above 30%. The express logistics market growth as the growth of the size of the growth. According to statistics, in 2004, Chinas total amount of the whole society Logistics 38.4 trillion yuan, an increase of 29.9% over the previous year. Express the growth rate of market gro

33、wth rate slightly higher than the logistics. Turnover from goods perspective, in 1995 and 2004, the National Cargo turnover growth rate of 7.6%, of which rail freight turnover increased by 4.4%, road freight turnover increased by 5.9%, while the civil aviation cargo turnover increased by 13.9% . Acc

34、ordingly, the Ministry of Commerce task force estimates, 2006 and 2010, Chinas express delivery market growth rate should be 25%. Information technology development in particular the development of the Internet to promote the development of a delivery device. In recent years, the popularity of the I

35、nternet and the rapid growth of the online population, so that the rapid development of e-commerce, and the courier business to become an important component of e-commerce, e-commerce the main way to achieve the physical distribution. In 1995 and 2004, the logistics growth rate of 29.9%; in 2001 and

36、 2004, Chinas telecom business volume growth was 31.1%, the number of internet users growth rate of 40.8%. Accordingly, the Ministry of Commerce Research group estimates the future, courier and e-commerce-related businesses will have a faster development. The improvement of transport conditions for

37、Chinas domestic express network weaving industry, provides the most basic conditions, in particular the development of aviation and highways. 1990 to 2004, the national railway mileage of the growth rate of 1.8%; highway mileage of the growth rate of 4.4%, with growth rate of highway mileage of 35.2

38、%; Civil Aviation Routes growth rate of 10.5%, consumer growth rate of car ownership 23.7%. With the improvement of the overall level of Chinas service, express delivery industry, capital, technology, management and personnel and so will be basically met. A threat (threat) First is the competition f

39、rom foreign express delivery companies, DHL, FEDEX, TNT, and ups. These foreign-owned express delivery giants with abundant capital and rich experience, advanced technology and talented people to enter the Chinese express delivery market, to lose ground to give a serious threat to the local courier

40、companies. The regulatory issues. Express policies and regulations towards unknown, corporate market environment of uncertainty. Express corporate decision-making and operations to a large extent by the impact of changes in the policy environment, but with the express industry in the current policy

41、environment is uncertain, the industry is still in the position of uncertainty, which has become a non-postal express delivery companies for further development the biggest confusion. There is no unified market regulatory body, express delivery market policies and regulations are not sound, bull man

42、agement, leading to express the normal order of the market has not been formed. With the increase of those who entered at different levels, express sharp increase in corporate sector more competitive, is beginning to show the state disorderly competition. International Express is the soft underbelly

43、 of Chinas domestic express delivery industry. In 2000 and 2004, the Association of Asia Pacific Express belongs to the four major international express companies operating in the Chinese market average growth rate of nearly 50%, while the China Posts local courier service company-owned average annu

44、al growth rate of less than 15%. At present, Chinas international express delivery market share, nearly 80% of the international express market share, while DHL, FEDEX, TNT, and ups four companies account for these markets 4 / 5. (3) Conclusions and recommendations - SWOT analysis results are given

45、for the corresponding strategy SWOT analysis results show that Chinas domestic express delivery companies in the domestic express delivery market, basically able to grasp the initiative, but in the international express market and the relatively large gap between the foreign express delivery compani

46、es; also pointed out that Chinas Economic and social development for the courier industry has huge market potential, However, only express industry in complying with the inevitable law of development of fair competition and orderly competitive market environment, in order to express the healthy deve

47、lopment of the industry and establish a full-featured courier companies, and only this way can we express industry of Chinas WTO admission the opportunity to change to revitalize the national express delivery industry, the real opportunity to promote the healthy development of Chinas economy. Chinas

48、 domestic express delivery companies should continue to play strengths, develop effective strategies to combat competition. In the December 11, 2005 the logistics courier industry fully opened, the Chinese international express market share of 80% was already occupied by the four major international

49、 express delivery giants. With the shackles of foreign giants further away from the policy, Chinas domestic express delivery market will also be a new focus of foreign competition. In this case, the state-owned express delivery companies should speed up the pace of reform, deepen reform to enable it to get rid of the heavy shackles, free rapid development; private express delivery companies and also from the infrastructure, technology, and human resources conti