1、毕业论文(设计)外文翻译一、外文原文原文RESEARCHONSALARYINCENTIVEOFSMALLMEDIUMACCOUNTINGFIRMSHONGHONG,ZHULINSCHOOLOFMANAGEMENT,WUHANUNIVERSITYOFTECHNOLOGY,WUHAN,PRCHINA,430070EMAILWHHW02163COM,WHLGZL0121163COMABSTRACTFORALONGTIME,MOSTOFTHESMALLANDMEDIUMACCOUNTINGFIRMSAREONTHEUSEOFEXTENSIVEHUMANRESOURCESMANAGEMENT,WHICH
2、RESULTINLACKOFINCENTIVEMECHANISMSTHISARTICLEISAIMEDATSMALLANDMEDIUMSIZEDACCOUNTINGFIRMSOFOUREXISTINGPAYSYSTEM,POINTSOUTTHATITSDEFICIENCIESLIESINTHEFOURCONFLICTIONS,INCLUDINGTHECONFLICTIONBETWEENSERVICECHARGESYSTEMANDBUSINESSRELATEDBONUSSYSTEM,THECONFLICTIONBETWEENBUSINESSRELATEDBONUSANDJOBRELATEDBON
3、US,THECONFLICTIONBETWEENTHECONTRADICTIONOFTHERESIDUALCLAIMBETWEENPARTNERANDNONPARTNER,THECONTRADICTIONBETWEENPUREMATERIALDRIVEANDLONGTERMDEVELOPMENTOFTHEFIRMBASEDONTHIS,THISPAPERDESIGNSANEWCOMPREHENSIVEINCENTIVEMODEINCLUDINGMATERIALINCENTIVEANDSPIRITUALINCENTIVETOFINDTHEWAYSTHATHELPSMALLANDMEDIUMACC
4、OUNTINGFIRMSSTIMULATETHEENTHUSIASMOFSTAFFKEYWORDSSMALLMEDIUMACCOUNTINGFIRMS,SALARYINCENTIVEMODE,MATERIALDRIVE,SPIRITUALDRIVE1INTRODUCTIONMAJORITYOFTHEACCOUNTINGFIRMSINCHINAARESMALLANDMEDIUMSIZEDACCOUNTINGFIRMS,MOSTOFWHICHARELOCATEDINMUNICIPALANDPREFECTURELEVELCITIESSINCETHESYSTEMOFCERTIFIEDPUBLICACC
5、OUNTANTSOFCHINAWASRESTOREDANDRECONSTRUCTEDINTHEYEAROF1980,THEINDUSTRYOFCERTIFIEDPUBLICACCOUNTANTSHASBEENCONSISTENTLYDEVELOPEDTHENUMBEROFACCOUNTINGFIRMSINCHINAHASREACHED4900BYTHEENDOF2004BUTTHEACCOUNTINGFIRMSWITHMORETHAN50CPASARELESSTHAN100,THEPROPORTIONOFWHICHISMERELY2MEANWHILE,THEACCOUNTINGFIRMSWIT
6、HLESSTHAN20CPASMAKEUP84OFALLBYTHEENDOF2007,MORETHAN7000ACCOUNTINGFIRMSAREALLOVERTHECOUNTRYHOWEVER,MOSTOFTHOSEARESMALLANDMEDIUMSIZEDACCOUNTINGFIRMISNOTANORDINARY“COOWNED“ENTERPRISES,BUT“COLABOR”AND“COMENTAL”BUSINESSONTHEBASISOF“COCAPITAL”INSTITUTEOFCERTIFIEDPUBLICACCOUNTANTSISTODETERMINETHESURVIVALAN
7、DDEVELOPMENTOFITSMOSTIMPORTANTHUMANCAPITALFACTORSBUT,ATPRESENT,CHINASSMALLANDMEDIUMSIZEDACCOUNTINGFIRMSAREFACEDWITHASERIOUSLOSSOFCERTIFIEDPUBLICACCOUNTANTSINTHECURRENTCOMPETITIVEMARKETSITUATION,THEMAJORITYOFSMALLANDMEDIUMSIZEDACCOUNTINGFIRMSINAHARDSITUATIONOFSTRUGGLEANDHAVETHERISKOFBEINGELIMINATEDAN
8、YTIMEHOWTOINTEGRATERESOURCES,GATHERPERSONNEL,SETUPAGOODBRANDIMAGE,ANDMAKESMALLANDMEDIUMSIZEDACCOUNTINGFIRMSBIGGERANDSTRONGER,ISANIMPORTANTSUBJECTWHICHSMALLANDMEDIUMSIZEDACCOUNTINGFIRMSWILLBEFACEDWITHASACONSEQUENCE,WORKINGOUTTHECOUNTERMEASURESTOTHEREASONOFTHELOSSOFCERTIFIEDPUBLICACCOUNTANTSINTHESMALL
9、ANDMEDIUMSIZEDACCOUNTINGFIRMS,ISCRUCIALTOHELPTHESEFIRMSMEETTHEREQUIREMENTSOFTHEACCOUNTINGSERVICESMARKETABILITY,EVENTOBEMOREEXPANSIVEANDSTRONGER2ANALYSISONEXISTINGINCENTIVEMODELOFSMALLMEDIUMACCOUNTINGFIRMSINCHINATAKINGTHEIRSMALLSCALEANDLESSBUSINESSINTOCONSIDERATION,MOSTSMALLANDMEDIUMACCOUNTINGFIRMSIN
10、CHINAADOPTTHEDISTRIBUTIONSTYLEOFBASICWAGESPLUSBUSINESSLIFT,WHICHMEANSDIFFERENTEMPLOYEESWAGESAREDETERMINEDBYTHEIRWORKCONTENTS1PARTNERSTHEIRWAGESCONSISTOFMANAGERSBASICWAGEANDDIVIDENDPAYMENTTHOUGHTHEMANAGERSAREONLYRESPONSIBLEFORADMINISTRATIONANDDONTTAKEPARTINDETAILEDJOBS,THEYRECEIVETHELARGESTPAYMENTS2H
11、IGHLEVELTECHNICIANSHIGHLEVELTECHNICIANSMAINLYINCLUDECHIEFACCOUNTANTS,DEPARTMENTMANAGERS,DEPARTMENTVICEMANAGERSANDSENIORPROJECTMANAGERSTHEYARESOGOODATBUSINESSDEALSANDPUBLICRELATIONSTHATMAKETHEMTHEKEYPERSONSANDCORECOMPETITIVEFORCETHEIRWAGESARECOMPOSEDOFBASICWAGES,BUSINESSLIFT,BUSINESSLABORWAGESANDSPEC
12、IALCONTRIBUTIONBONUS3ORDINARYTECHNICIANSORDINARYTECHNICIANS,SUCHASPROJECTMANAGERS,AUDITASSISTANTSANDMIDSHIPMEN,AREMAINWORKERSANDARERESPONSIBLEFORPROVIDINGCLIENTSWITHRESOURCESTHEYHAVETHELARGESTAMOUNTOFLABORANDGETAPAYOFBASICWAGES,BUSINESSLIFTANDBUSINESSLABORWAGES4LOGISTICSERVICESTAFFALLINDIRECTPARTICI
13、PANTSINAUDITLIKEORDINARYMANAGERSANDFINANCIALWORKERSARELOGISTICSERVICESTAFFTHEIRWORKINCLUDESDAILYBUSINESS,FILESORTING,RECEPTION,PROVIDINGCLIENTSWITHRESOURCESANDSOONTHEIRWAGESMAINLYCONSISTOFLOGISTICBASICWAGEANDBUSINESSLIFT2SOONECANSEEALLTHESTAFFONDIFFERENTLEVELSEXCEPTPARTNERSHAVEAPAYFROMBUSINESSLIFT,T
14、HATISTOSAY,ALLLEVELOFSTAFFCANACCEPTBUSINESSTHEREFORE,THEBUSINESSQUALITYCANNOTBEGUARANTEED,ANDTHEACCOUNTINGFIRMSARETOHAVERELATIVELYHIGHAUDITRISKS3ANALYSISONTHEPROBLEMSOFEXISTINGINCENTIVEMODELOFSMALLMEDIUMACCOUNTINGFIRMS31THECONTRADICTIONBETWEENBUSINESSCHARGINGSYSTEMANDSALARYINCENTIVEMODETHEACCOUNTING
15、FIRMSHAVETWOMETHODSINBUSINESSCHARGINGONEISCOSTPLUSMETHOD,THEANOTHERISTHEMARKETVALUEATFIRST,COSTPLUSMETHODISTOCALCULATECOSTS,COUPLEDWITHTHEEXPECTEDRETURN,ANDTHATISTHEPRICETHISISACOSTTOTHEPRICEOFHOMEOPATHYPRICINGMARKETPRICEMETHODISBASEDONMARKETPRICESFORTHEIRPRODUCTS,THISISTHEPRICETOTHECOSTOFTHEREVERSE
16、PRICINGTHETWOPRICINGAREMAINLYDETERMINEDBYTHEPOSITIONOFTHESUPPLYSIDE,THATIS,WHENTHESUPPLYSIDESPOSITIONISDOMINANT,THECOSTPLUSMETHODISMORELIKELYSELECTEDWHENTHESUPPLYSIDEISINTHEINFERIORPOSITION,MARKETVALUEMETHODISMORELIKELYTOBESELECTEDFROMTHECURRENTVIEWOFTHEACCOUNTINGSERVICESMARKET,MOSTOFTHEACCOUNTINGFI
17、RMSHAVELESSADVANTAGE,SOMARKETVALUEMETHODISUSEDOFTENBECAUSEOFTHEIRLESSCOMPETITIVENESSANDLOWPRICE,THEYHAVETOREVERSECOSTTOENSUREPROFITSTHEACCOUNTINGFIRMSGENERALLYADOPTSALARYINCENTIVEMODEUNDERTHISSYSTEM,BUSINESSFEESANDCHARGESARELOW,ASWELLASTHESTAFFSALARIESUNDERTHERIGIDWAGESYSTEM,THEREVERSECOSTSSUCHASSOM
18、ETRAVELEXPENSESANDTHEAUDITPROCEDURESCOSTHAVEAHEAVYPROPORTION,WHICHWILLHAVEASIGNIFICANTIMPACTONTHEQUALITYOFSERVICEFIRSTOFALL,SOMEPROJECTSHAVEALARGEWORKLOAD,BUTMAYHAVELOWINCOMES,WHILETHEOTHERSHAVETHEOPPOSITERETURNS,THATIS,THEWORKLOADISININVERSEPROPORTIONTOTHEINCOMESTHISMAYLEADTOTHECONTRADICTIONAMONGTH
19、EDISTRIBUTIONBUSINESSONTHEOTHERHAND,BECAUSETHEREAREBASICPAYOFEACHITEM,THEDIRECTCOSTSDATAISSTILLINACCURATE,INSPITEOFROYALTYCANBEPAIDASTHECOSTOFTHEPROJECT,BUTTHEPROCEEDSOFEACHPROJECTISSTILLONLYANESTIMATEOFVALUE,SUCHISNOTCONDUCIVETOCORRECTPRICINGANDTHEEVALUATIONOFTHEPROJECTORCUSTOMERS32CONFLICTIONBETWE
20、ENBUSINESSRELATEDBONUSSALARYANDJOBRELATEDBONUSSALARYCUSTOMERSARETHEBASISOFFIRM,SMALLANDMEDIUMSIZEDFIRMSDONTHAVEDEPARTMENTORPERSONNELTOTAKECHARGEOFOPERATIONSESPECIALLYONTHECONTRARY,EVERYMEMBEROFTHEFIRMHASTHERIGHTANDOBLIGATIONTOUNDERTAKETHEBUSINESSTHISMEANSTHATBUSINESSANDBUSINESSTOUNDERTAKETHEIMPLEMEN
21、TATIONISNOTTHESAMEPERSONTHEPRODUCTOFTHEIMPLEMENTATIONOFTHEOUTCOMEISMUCHLARGERTHANTHEUNDERTAKINGBUTTHEYDONTTAKEBUSINESSTHEMSELVESWHICHLEDTOTHEDEDUCTIONWAGEHIGHERTHANTHEPRACTITIONERSWAGEPRACTITIONERSASSUMEFARGREATERRISKOFTHEBUSINESSTHANTHOSEWHOTAKETHEBUSINESSASARESULTOFTHEAUDITREPORTANDTHEIMPLEMENTATI
22、ONOFASIGNATURESYSTEMTHEREFORE,THEFIRMSEMPLOYEESFOCUSONMININGANDTHEPURSUITOFBUSINESSINORDERTOPURSUETHEIROWNINTERESTS,SOTHATRESULTSINLOWERSERVICEQUALITYANDLARGERAUDITRISK,BECAUSETHEYMAKELIGHTOFIMPLEMENTANDCONTROLTHEBUSINESS33CONTRADICTIONOFTHERESIDUALCLAIMBETWEENPARTNERANDNONPARTNERACCOUNTINGFIRMSISES
23、SENTIALLYA“KNOWLEDGEOFEMPLOYMENTOFCAPITAL“ASLONGASTHEYHAVEPRACTICALANDRELATEDPROFESSIONALS,THEYWILLBEABLETOCONDUCTBUSINESSHOWEVER,ACONSIDERABLEPORTIONOFTHEACCOUNTINGFIRMSSPARTNERSINVESTORSSTILLHOLDTHETHINKINGOFEMPLOYMENT“YOUWORKFORME,ILLGIVEYOUWAGES“THEDISTRIBUTIONSYSTEMTOOMUCHINCLINESTOPARTNERSORIN
24、VESTORS,THEMAJORITYOFSHARESISGRASPEDINTHEHANDSOFSEVERALPARTNERSOTHERNONPARTNERSINVESTOR,FOREXAMPLE,CERTIFIEDPUBLICACCOUNTANTS,THEYDOESNOTHAVETHERIGHTTOSHARERESIDUALINCOMEORPARTICIPATEINMANAGEMENTTHEYAREONLYALLOWEDTOPARTICIPATEINTHEDISTRIBUTIONOFWAGES,CANNOTPOSSESSOFTHEREMAINDERACCORDINGTOTHEIRDISTRI
25、BUTIONEVENIFTHEINDIVIDUALMAKESASIGNIFICANTCONTRIBUTION,THEFIRMONLYGIVESACERTAINBONUSORCASHBONUSSHARES,ANDTHERATIOOFPARTICIPATINGINTHEDISTRIBUTIONISSMALLTHISMAKESANUMBEROFNONPARTNERSINVESTORSWHOWERECERTIFIEDPUBLICACCOUNTANTSFEELUNFAIRTHEBEHAVIORSERIOUSLYHURTTHEIRENTHUSIASM,INTENSIFIESDISCONTENTWITHTH
26、EFIRMANDSOMESHORTTERMBEHAVIOR,DECREASESTHEWORKINGENTHUSIASM,ENHANCESTHEWILLINGNESSTOTHEFLOWEVENTHERELATIVELYSMALLNUMBEROFSHARES,BUTTHEHIGHPROFESSIONALCOMPETENCE,PERFORMANCEHIGHLIGHTSOFTHEPARTNERSINVESTORSSOMETIMESFEELTHATTHEIROWNHUMANCAPITALCANNOTPARTICIPATEINTHEALLOCATIONOFRESIDUALINCOMEISAREGRETSO
27、THEYTHEMSELVESALSOHAVEADIFFERENTSENSEOFTHEEXTENT,OFTHEUNFAIR34CONTRADICTIONSBETWEENPUREMATERIALDRIVEANDLONGTERMDEVELOPMENTATPRESENTTHEMAJORITYOFSMALLANDMEDIUMSIZEDACCOUNTINGFIRMSAREPUREINCENTIVEMODE,IGNORETHENONMATERIALINCENTIVESTHEFOLLOWUPEMPLOYEEEDUCATIONALOPPORTUNITIESANDCHANNELSAREINFREQUENT,THE
28、USEOFELITISTWITHPREDATORYMOSTSMALLANDMEDIUMSIZEDACCOUNTINGFIRMSDONOTATTACHIMPORTANCETOTHEPROVISIONOFLEARNINGOPPORTUNITIESTHEREISNOMECHANISMFORSYSTEMATICTRAININGFORTRAININGISAMEREFORMALITYANDLACKINGOFTARGETEDTRAININGPURPOSE,ASSISTANCESTAFFHAVENOENOUGHTRAININGOPPORTUNITIESSOMECERTIFIEDPUBLICACCOUNTANT
29、SOFACCOUNTINGFIRMSONLYPARTICIPATEINTHEANNUALTRAININGHOLDBYINSTITUTEOFCERTIFIEDPUBLICACCOUNTANTS,THEREISNOOTHERTRAININGASTHETRAININGPROVIDEDISFARFROMTOMEETTHEBUSINESSDEVELOPMENTANDGROWTHDEMANDFOREMPLOYEES,EMPLOYEESFAILTOUPDATEPROFESSIONALKNOWLEDGEONTHEOTHERHAND,ITRESTRICTSTHEDEVELOPMENTOFHUMANRESOURC
30、ESANDTALENTGROWTH,POTENTIALLYMAKINGFUTUREDEVELOPMENTOFTHEACCOUNTINGFIRMSTHISCONTRADICTIONHASALSOLEDTOTHEINCREASEDSHORTTERMBEHAVIOROFCERTIFIEDPUBLICACCOUNTANTSANDTHEDECREASEDLOYALTYTOFIRMS4THEDESIGNOFCOMPREHENSIVESALARYINCENTIVEMODEOFSMALLMEDIUMACCOUNTINGFIRMS41THECHARACTERSOFCOMPREHENSIVESALARYINCEN
31、TIVEMODEOFSMALLMEDIUMACCOUNTINGFIRMSTHESTAFFOFCOMPREHENSIVESALARYINCENTIVEMODEOFSMALLMEDIUMACCOUNTINGFIRMSCOMESANDGOESVERYEASILY,ESPECIALLYFORGENERALTECHNICIANSATTHESAMETIME,SENIORTECHNICIANSPLAYAVERYIMPORTANTROLEINTHEOFFICEASARESULT,ITSHOULDBEHANDLEDDIFFERENTLYWHENBUILDINGASALARYPATTERNBEINGAPPROPR
32、IATEFORMIDDLEANDSMALLACCOUNTINGFIRMS3THECAPITAL,SCALEANDPOPULARITYOFMIDDLEANDSMALLACCOUNTINGFIRMSCANTBECOMPAREDWITHLARGEACCOUNTINGFIRMS,WHICHDECIDESTHATITCANTDRAWONTHEEXPERIENCEOFTHESALARYPATTERNINTHEFOURINTERNATIONALACCOUNTINGFIRMSANDOTHERLARGEDOMESTICACCOUNTINGFIRMSANDITNEEDTOBUILDAFULLSCALESALARY
33、PATTERNINCLUDINGBOTHMATERIALASPECTANDNOTINTHEMATERIALASPECTTHATISTOSAY,REGARDITSDEVELOPSTRATEGYASPREREQUISITECOMBINEDWITHTHEFLEXIBILITYOFITSMANAGEMENTSYSTEM,ANDADOPTANENCOURAGINGSALARYSTRATEGYTOGENERALTECHNICIANSANDANLONGTERMSTABLESTRATEGYTOSENIORTECHNICIANSANEFFECTIVESALARYSTRATEGYISVERYCOMPETITIVE
34、,WHICHCANATTRACTPERSONOFABILITYANDINTEGRITY42THESALARYENCOURAGINGPATTERNINMATERIALASPECTINMATERIALASPECT,ITSDESIGNEDINORDERTOSATISFYTHEMATERIALDEMANDOFHIGHSALARIESFORCERTIFIEDPUBLICACCOUNTANTCPAITSTHEBASICASPECTANDALSOTHEDIRECTASPECTINTHESALARYPATTERNITCONCLUDESWAGES,BONUS,WELFARE,STOCKHOLDERSRIGHTA
35、NDSOONTHEAMOUNTOFMONEYANDWEALTHISNOTONLYTHEBASICSFORCPATOSURVIVEANDDEVELOPTHEMSELVES,BUTTHEIMPORTANTSIGNOFPERSONALVALUEANDSOCIALSTATEINORDERTOINCREASETHESTAFFSSATISFACTIONSINSALARIES,THISARTICLEDESIGNSABASICPATTERNINMATERIALASPECT,YOUCANGETITFROMTHEFOLLOWINGFIGURE1ASAWHOLETHISNEWPATTERNSYSTEMSTILLAD
36、OPTADDINGACHIEVEMENTSALARYTOBASICSALARYTHEDESIGNOFBASICSALARYISAIMEDATREFLECTINGTHATDIFFERENTPOSITIONSHAVEDIFFERENTCONTRIBUTION,MAINLYTAKINGTHESEBASICELEMENTINTOACCOUNTTHEPOSTGRADEOFSTAFF,THEAGESOFASTAFFSWORK,THESERVICEACHIEVEMENTOFSTAFFTHEDESIGNOFACHIEVEMENTSALARYISAIMEDATREFLECTINGTHATACHIEVEMENTS
37、ALARYISDECIDEDBYTHERESULTOFACHIEVEMENTEVALUATION1PARTNERSSMALLANDMEDIUMSIZEDACCOUNTINGFIRMSSPARTNERSARETHEOWNEROFPHYSICALASSETSISALSOTHEOWNEROFTHEKEYHUMANRESOURCESTHEYAREMAINLYENGAGEDINOFFICEBEARERSOFRISKFORPARTNERCAPITALGOODS,SETTHEPROPERTYSTOCKSFORINSTITUTEOFCERTIFIEDPUBLICACCOUNTANTSOFTHESIGNINGO
38、FTHEPARTNERSHIP,SETUPJOBSHAREINORDERTOMEETTHEIRINCOMEANDPROPERTYINCOMENEEDSANDRISKFORAPARTNERWITHCUSTOMERRESOURCES,SETUPCONTRIBUTEUNITTHEREFORE,THEYCANBEUSEDFOR“BASICSALARYBONUSPROPERTYSHARESSHARESCONTRIBUTIONTOJOBSHARE2HIGHLEVELTECHNICIANSHIGHLEVELTECHNICALPERSONNELARETHECOREOFSMALLANDMEDIUMSIZEDAC
39、COUNTINGFIRMSCOMPETITIVENESSTHEYWHOARESCARCEHUMANRESOURCESAREABSORBEDBYOTHERFIRMSFOCUSONTHETARGETINGENERAL,THEYPAYRELATIVELYLOWPREFERENCEFORCASH,WHILEGENERALLYTHEYAREMORECONFIDENTANDHAVEAHIGHERPREFERENCEONTHEIRLONGTERMCOMPENSATIONPLANS4“BASICSALARYBONUSSTOCKCONTRIBUTEDTOJOBSHARE“MODELAREMORESUITABLE
40、FORTHEMSOTHATTHECOREOFTHEMANAGEMENTFIRMMAYKEEPSTABILITY,FIRMSAPPEARTOREDUCETHECHANCEOFINTERNALFRICTIONANDDIVISIONPRECIPITATIONSYSTEMCANBEIMPLEMENTEDATTHESAMETIMETOPAYANDRETAINQUALIFIEDPERSONNEL,TOREGULATEITSOWNACTSOFEXTRAORDINARYJOB,TOREDUCETHEBRAINDRAINFORTHEFIRM3ORDINARYTECHNICIANSGENERALTECHNICAL
41、STAFFISINOFFICEBASEDSTAFFOFENGINEERS,ANDALSOISTHEBASISOFFIRMSBUSINESSDEVELOPMENTTHEYHAVEAHIGHPROFESSIONALSPACETHECAUSEOFTHEIROWNFUTUREDEVELOPMENTDIRECTIONREMAINSGREATLYUNCERTAINEMPLOYEESINTHISCLASSHAVETHENEEDSOFBOTHTHESURVIVALOFTHEDEVELOPMENTALNEEDSIFTHEIRHIGHLEVELNEEDSARENOTMET,THENTOMEETTHENEEDSOF
42、LOWLEVELDESIRETOBEMORESTRONGLYTHUSTHEYPREFERTHEINTERESTSOFREALITYAVAILABLE“BASICSALARYCOMMISSIONPRACTICEBUSINESSROYALTY“MODELARESUITABLEFORTHEM4LOGISTICSERVICESTAFFTHEREARSERVICEWORKERS,GENERALLY,AREUNIVERSALTYPEOFCLERKSWHOAREREQUIREDNOTHIGHONTHEPROFESSIONALKNOWLEDGESOITISEASYTORECRUITTHISKINDOFEMPL
43、OYEESANDTHEYWILLBECOMPETENTFORTHEJOBAFTERSIMPLETRAININGACCORDINGTOTHEPRINCIPLEOF“THETHEORYOFPRODUCTIONFACTORSECONOMICPROFITINCENTIVE“INTHEECONOMICSMOTIVATION,THEMARKETSUPPLYISADEQUATE,THEIREXPECTEDVALUEFORSALARYISLOWWHATTHEYEXPECTEDISTHESTABLESALARYINCOMEANDSATISFACTORYEXTERNALWORKINGENVIRONMENT,OFF
44、ICEEQUIPMENTS,ETCWHENDESIGNINGTHESALARYSTRUCTURE,WECANFOLLOWTHEEQUITYTHEORY,DETERMINETHEIRSALARYREFERRINGTOTHEAVERAGESALARYLEVELOFWORKERSWHOHASTHEEQUIVALENTEDUCATION,WORKEXPERIENCEANDJOBANDIMPLEMENTTHE“BASICSALARYBONUS“FORMTHEREARSERVICEWORKERSDONOTPARTICIPATEINTHEEXECUTIONOFBUSINESSBUT,FORTHEEXPANS
45、IONOFTHETRAFFICOFFIRM,THEYCANTAKETHEBUSINESSASWELL,THEN,THEBONUSTHEYENJOYISJUSTTHEBUSINESSLIFTTHEREFORE,THESALARYMODEOFREARSERVICECOULDBESUBDIVIDEDINTO“BASICSALARYBUSINESSLIFT“42THESALARYENCOURAGINGPATTERNINSPIRITUALASPECT1CREATINGBRANDTHEORGANIZATIONSTRUCTUREOFSMALLANDMEDIUMSIZEDFIRMISSIMPLEANDCLEA
46、RANDEMPLOYEESSPACESOFPROMOTIONISSMALLSOTHEFOCUSOFEMPLOYEESWORKINGCAREERSHOULDBETRANSFERREDTOCHANGINGTHEMINTOBRANDCPA,CULTIVATIONITINTOTHEBRANDOFINDUSTRYOFCPA5TOTHEEMPLOYEES,THEYWILLACHIEVEIDENTIFICATIONINBIGGERRANGEANDGETTHEAPPROPRIATESOCIALSTATUSALLOFTHESEMAKETHEEMPLOYEESFEELTHATTHEFIRMISREALLYCONC
47、ERNABOUTTHEIROCCUPATIONALDEVELOPMENTFUTURE,THENTHEFIRMCANOBTAINITSGOALTOMOTIVATINGEMPLOYEESOFCOURSE,THEFIRMCANALSOSETUPHIERARCHYSYSTEMOFPARTNERS,ADVANCEDTECHNICALPERSONNELANDCOMMONTECHNICALPERSONNEL,GIVINGDIFFERENTGRADESTAFFDIFFERENTAUTHORITIES,MAKINGTHEEXCELLENTADVANCEDTECHNICALPERSONNELINAPOSITION
48、OFTRUST,LEAVINGEVERYONEHASTHEELEVATINGSPACEFORSTRUGGLEANDAROUSINGWORKINGPOWEROFALLTHESTAFFTHROUGHALLABOVE,WECANDEVELOPANDMOTIVATETHETALENTTOMAKESURETHESUSTAINABLEDEVELOPMENTOFFIRM2BUILDINGAGOODPARTNERSHIPCULTUREINTEGRITYISAFIRMSMOSTVALUABLEINTANGIBLEASSETSINTHEFIERCEMARKETCOMPETITION,SMALLANDMEDIUMS
49、IZEDACCOUNTANTSCREATEAGOODIMAGEONTHEONEHAND,ITISNECESSARYTOREGARDCREDIBILITYASITSLIFELINEANDKEEPINGOODFAITHOBEYINGANDPROTECTINGLAWSAREBASESONTHEOTHERHAND,ITSALSOOFVITALIMPORTANCETOESTABLISHPEOPLEORIENTEDCULTUREOFPARTNERSHIP,BUILDTEAMPARTNERS,PROVIDESTAFFWITHAVARIETYOFWORKANDLIVESPACEFORLEARNINGSTAGETHEYSHOULDUPHOLDINTEGRITYASTHECORNERSTONETOTHEEXTERNAL,DEVELOPTHEREPUTATIONOFTHEIRBRANDSWITHPROFESSIONALSPIRIT,TAKESERVINGTHECOMMUNITYASTHEIRULTIMATEPURPOSEONLYBYDOINGTHOSEABOVECANTHEYESTABLISHAGOODIMAGE,WIDENANDSTRENGTHENOURSMALLANDMEDIUMSIZEDACCOUNTINGFIRMSGRADUALLYANDBU