精选优质文档-倾情为你奉上摘要:品牌战略是培育企业核心竞争力的重要支撑,没有品牌战略,就难以形成持久的企业核心竞争力。本文探讨了电信企业品牌提升的思路,并提出了树立电信企业品牌及提升企业竞争力的有效途径。关键词:品牌竞争力电信企业Advance the competition ability of China telecom by enhance the brandWang RenkaiFeng JuanjuanAbstract:Enhance the brand is one of the important ways to China Telecom to advance its competition ability.Without brand stratagem,its hard to form persistent competition ability.This article discusses how to enhance the brand of China Telecom,and proposes a set of approach to do