绿色消费的反思[外文翻译].doc

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1、标题RETHINKINGGREENCONSUMERISM原文OVERTHEPASTDECADE,ONEPOPULARTROPICALCONSERVATIONEFFORTHASBEENTOENCOURAGECONSUMERSTOPAYMOREFORPRODUCTSTHATARECULTIVATEDORHARVESTEDINECOLOGICALLYSENSITIVEWAYSMYRIADINTERNATIONALDEVELOPMENTPROJECTSHAVEPROMOTEDTHESESOCALLEDSUSTAINABLEPRACTICESINFORESTSANDFARMSAROUNDTHEWORLD

2、ORDINARYCITIZENSINTHEUSANDEUROPEPARTICIPATEBYCHOOSINGTOBUYTIMBER,COFFEEANDOTHERAGRICULTURALGOODSTHATARECERTIFIEDASHAVINGMETSUCHSPECIALSTANDARDSDURINGPRODUCTIONONEOFTHEBESTKNOWNOFTHESECERTIFIED,OR“GREEN,“PRODUCTSISSHADEGROWNCOFFEEBEANS,WHICHARECULTIVATEDINTHESHADYFORESTUNDERSTORYRATHERTHANINSUNNYFIEL

3、DSWHEREALLTHETREESHAVEBEENCUTDOWN。EFFORTSTODEVELOPGREENPRODUCTSDESERVESUPPORTANDPRAISEBUTINTHECONTEXTOFTHEGLOBALECONOMY,SUSTAINABLEAGRICULTUREANDCONSUMERACTIONSALONEWILLNOTBEENOUGHTOCONSERVETHEPLANTSANDANIMALSTHATAREMOSTTHREATENEDBYDEFORESTATIONWEBELIEVETHATABOLDNEWAPPROACH,WHICHWECALLCONSERVATIONCO

4、NCESSIONS,PROVIDESAPOTENTIALLYPOWERFULWAYTOEXPANDTHEGREENMARKETFROMITSPRESENTDEPENDENCEONPRODUCTSTOTHEBROADERNOTIONOFGREENSERVICESTHEOPPORTUNITYTOPURCHASEBIODIVERSITYPRESERVATIONDIRECTLYTHEFEASIBILITYOFTHISSTRATEGYRELIESONECONOMICSHUGETRACTSOFPUBLICFORESTINTHEDEVELOPINGWORLDAREBEINGLEASEDFORLESSTHAN

5、1PERHECTAREAYEARATTHOSEPRICES,CONSERVATIONORGANIZATIONS,WHICHHAVELONGDEMONSTRATEDAWILLINGNESSTOPAYFORTHEPRESERVATIONOFBIODIVERSITY,CANAFFORDTOOUTBIDCOMPETITORSFORLANDLEASESANDTOCOMPENSATELOCALPEOPLETOMANAGETHEINTACTECOSYSTEMSTHESEAGREEMENTSARELEGALLYANDECONOMICALLYNODIFFERENTFROMLOGGINGCONTRACTSORAN

6、YOTHERBUSINESSDEALTHATGRANTSCONTROLOVERNATURALRESOURCESTOAPARTICULARGROUPINDEED,THEINCOMETHATDEVELOPINGCOUNTRIESCANGENERATEINTHISWAYISEQUIVALENTTO,ANDOFTENMORESTABLETHAN,WHATTHEYCOULDEARNTHROUGHTHEVOLATILEINTERNATIONALMARKETSFORTIMBERANDAGRICULTURALGOODSNOOTHERCHOICESONEOFTHEGREATESTADVANTAGESOFCONS

7、ERVATIONCONCESSIONSISTHATTHEYDISPELTHENOTIONTHATHABITATDESTRUCTIONISINEVITABLEIFECOSYSTEMSARETOGENERATEFINANCIALBENEFITSDURINGASTUDYOFCOCOAECONOMICSINGHANAINTHESPRINGOF2000,ANOFFICIALINTHATCOUNTRYSDEPARTMENTOFFORESTRYEXPLAINEDTOONEOFOURRESEARCHPARTNERS,EDUARDNIESTEN,THATGHANASGOVERNMENTCANNOTBEEXPEC

8、TEDTOSETASIDEMORETHANTHE20PERCENTOFITSPRIZEDHIGHCANOPYFORESTZONETHATISALREADYPROTECTEDBYNATIONALLAWTHERESTMUSTBEUSEDFORECONOMICPROGRESS,THEOFFICIALSAIDTHISPESSIMISTICSENTIMENTISWIDESPREADAMONGGOVERNMENTSANDRESIDENTSOFMANYDEVELOPINGCOUNTRIES,WHEREECONOMICPLANNINGOFTENINCLUDESRAPIDGROWTHOFTHEPRODUCTIO

9、NOFAGRICULTURALCOMMODITIES,ESPECIALLYAFTERLOGGINGOPERATIONSHAVECLEAREDTHELANDTHESEACTIVITIESREPRESENTANATTRACTIVEANDPERHAPSTHEONLYDEVELOPMENTOPTIONINTROPICALCOUNTRIES,WHICHTENDTOHAVEANABUNDANCEOFLANDANDUNSKILLEDLABORBUTINSUFFICIENTCAPITALTOFINANCEMORECOSTLYENDEAVORS,SUCHASINDUSTRYTOEXAMINETHISISSUEM

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11、BIODIVERSITYHOTSPOTS,WHICHENCOMPASSONLY14PERCENTOFTHEEARTHSLANDSURFACE,HAVELOSTATLEAST70PERCENTOFTHEIRPRIMARYVEGETATIONTHEYAREALSOPRIMEHABITATSFOR44PERCENTOFALLVASCULARPLANTSPECIESAND35PERCENTOFALLLANDDWELLINGVERTEBRATESPECIESBASEDONTHISTHREEYEARSTUDY,OURTEAMDETERMINEDTHATINADDITIONTOLOGGINGFORTIMBE

12、R,NATURALHABITATDESTRUCTIONISRAPIDANDEXTENSIVETOACCOMMODATETHEPRODUCTIONOFFIVEAGRICULTURALCOMMODITIESBEEF,SOYBEANS,PALMOIL,COFFEEANDCOCOAINTHE1980STHEEXPANSIONOFCATTLERANCHESINSOUTHAMERICAWASWIDELYPUBLICIZEDTHISACTIVITYACCOUNTEDFOR44PERCENTOFDEFORESTATIONONTHECONTINENTDURINGTHATDECADETODAYONEOFTHEGR

13、EATESTTHREATSTOSOUTHAMERICASTROPICALBIODIVERSITYISTHEEXPANDINGPRODUCTIONOFSOYBEANS,MOSTOFWHICHGOESTOFEEDLIVESTOCKSINCETHE1970SSOYBEANCULTIVATIONHASGROWNBY13MILLIONHECTARESINBRAZILALONETHEFASTESTEXPANSIONOFANYAGRICULTURALPRODUCTINTHETROPICSKNOWNTODATEGOVERNMENTSUBSIDIESHAVEALLOWEDTHISACTIVITYTOMOVEIN

14、TOAREASNEVERBEFORETOUCHEDBYAGRICULTUREINNEIGHBORINGBOLIVIA,THEAREADEVOTEDTOTHISCROPHASGROWNBYANAVERAGEOFNEARLY35PERCENTAYEARSINCETHEMID1960SANDISFASTAPPROACHINGONEMILLIONHECTARESELSEWHERENATURALFORESTSAREBEINGCONVERTEDATANALARMINGRATETOCULTIVATIONOFTHEOTHERTHREECROPSINOURSTUDYSPREADUBIQUITOUSLYAROUN

15、DTHEWORLDSBIODIVERSITYHOTSPOTSARECOFFEEANDCOCOA,OCCUPYING11ANDEIGHTMILLIONHECTARES,RESPECTIVELYTHEIRCULTIVATIONHASREPLACEDASMUCHAS80PERCENTOFIVORYCOASTSORIGINALFORESTSMALAYSIALEADSTHEPRODUCTIONOFPALMOIL,CULTIVATINGTHREEMILLIONHECTARESOUTOFTHETOTALSIXMILLIONDEVOTEDTOTHISCOMMODITYGLOBALLYINDONESIA,WHI

16、CHCURRENTLYGROWSOILPALMON25MILLIONHECTARES,HASVOWEDTOOVERTAKEITSNEIGHBORASTHEWORLDSLEADINGPRODUCERBYPLANTINGTHE15MILLIONADDITIONALHECTARESTHATTHEGOVERNMENTHASALREADYSLATEDFOROILPALMPLANTATIONSCERTAINLYTHEINTENTIONOFPEOPLEWHOCONVERTBIOLOGICALLYDIVERSEECOSYSTEMSTOAGRICULTUREORLOGGEDFORESTSISTOIMPROVET

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20、SITUATIONSCANPORTENDWIDESPREAD,IRREVERSIBLELOSSOFBIODIVERSITYTHECONCEPTOFSUSTAINABLEFORESTRYANDFARMINGPRACTICESWASBORNOFTHISDILEMMATHENEEDTOPROMOTEECONOMICDEVELOPMENTWHILEMITIGATINGITSPROBABLECOURSEOFECOLOGICALDESTRUCTIONBUTOURRECENTSTUDIESHAVECONVINCEDUSTHATATTEMPTINGTOGIVEGREENCONSUMERSBROADERACCE

21、SSTOAGRICULTURALMARKETSISNOTNECESSARILYAWINNINGOPTIONFORECONOMICDEVELOPMENTORCONSERVATIONINMANYSETTINGSTHESHAREOFTHEGLOBALAGRICULTURALMARKETTHATISOCCUPIEDBYGREENGOODSISLARGELYLIMITEDTOTHOSECONSUMERSINEUROPEANDTHEUSWHOHAVETHEMONEYFOR,ANDANINTERESTIN,PURCHASINGSUCHPRODUCTSTHISREALITYEFFECTIVELYELIMINA

22、TESTHEPOTENTIALFORCURTAILINGDEFORESTATIONRELATEDTOMANYAGRICULTURALPRODUCTSFOREXAMPLE,SOYBEANSFROMBRAZILTHATAREEATENBYLIVESTOCK,OILPALMININDONESIATHATISCULTIVATEDFORDOMESTICCONSUMPTION,ANDTREESINMADAGASCARTHATAREBURNEDLOCALLYASFUELSEEBOXONPAGE91EVENWHENCERTIFIEDGOODSSUCHASCOFFEE,TIMBERANDBEEFDOREACHW

23、EALTHYCONSUMERS,THEEFFECTISNOTASSIGNIFICANTASSOMEMAYTHINKLESSTHAN1PERCENTOFTHECOFFEEIMPORTEDINTOTHEUSISCERTIFIEDFORSOCIALORECOLOGICALREASONSWHATISMORE,MOSTOFTHELANDNEWLYDEVOTEDTOGROWINGCOFFEEBEANSISFORROBUSTA,USUALLYSOLDINDEVELOPINGCOUNTRIESASINSTANTCOFFEE,RATHERTHANARABICA,THEPRODUCTSOLDMOSTCOMMONL

24、YINCAFESOFTHEINDUSTRIALWORLDGREENTIMBERFARESNOBETTEREVENIFEVERYBOARDFOOTOFWOODIMPORTEDINTOTHEUSANDEUROPEFROMTROPICALCOUNTRIESWERECERTIFIED,ITWOULDMAKEUPONLY65PERCENTOFTOTALPRODUCTIONFROMTHETROPICSTHERESTISBEINGSOLDINREGIONSWHERECONSUMERSHAVELITTLEORNOINTERESTINCERTIFIEDTIMBERSIMILARLY,ORGANICALLYPRO

25、DUCEDBEEFISGROWINGINPOPULARITYININDUSTRIALCOUNTRIESBUTINTERNATIONALTRADEINBEEFREPRESENTSONLYBETWEEN1AND3PERCENTOFGLOBALPRODUCTIONINTHEDEVELOPINGWORLD,BEEFPRODUCTIONISGROWINGATMORETHAN3PERCENTAYEAR,PRIMARILYTOSERVEDOMESTICMARKETSMARKETINGGREENSERVICESTHEMOREWESTUDIEDTHECONSERVATIONIMPACTSOFTIMBERANDA

26、GRICULTURALCOMMODITYMARKETS,THEMORECONVINCEDWEBECAMETHATATTEMPTINGTOSUPPORTTHESEMARKETSTHROUGHPRICEPREMIUMSFORGREENPRODUCTSISNOTTHEONLYWAYTOENCOURAGECONSERVATIONTHISSITUATIONSEEMEDESPECIALLYTRAGICWHENWECONSIDEREDTHEHIGHDEMANDFORBIODIVERSITYPROTECTIONAMONGTHEINTERNATIONALCOMMUNITYACOMMONMISPERCEPTION

27、ISTHATCONSERVATIONCANNOTCOMPETEDIRECTLYWITHMOSTOTHERECONOMICUSESOFNATURALRESOURCESINREALITY,THECONSERVATIONECONOMYISQUITELARGETHEINTERNATIONALCOMMUNITYINCLUDINGGOVERNMENTS,MULTILATERALDEVELOPMENTBANKSANDCONSERVATIONGROUPSSPENDSATLEASTHALFABILLIONDOLLARSANNUALLYONBIODIVERSITYCONSERVATIONINTHETROPICST

28、HISFIGUREISONLYASMALLFRACTIONOFTHEGLOBALBUDGETTHATCOULDBEDIRECTEDTOBIODIVERSITYRICHCOUNTRIESIFBETTERINVESTMENTMECHANISMSEXISTEDIN1999ANEXAMPLEFROMBOLIVIASHOWEDUSJUSTHOWFARTHESEFINANCIALRESOURCESCANGOTHATYEARCONSERVATIONINTERNATIONALPAIDALOGGINGCOMPANY100,000TORETIREITS45,000HECTARETIMBERCONCESSIONAS

29、PARTOFTHEDEAL,THEBOLIVIANGOVERNMENTAGREEDTOINTEGRATETHEAREAINTOADJACENTMADIDINATIONALPARKBOTTOMLINEANAREATHREETIMESTHESIZEOFWASHINGTON,DC,RECEIVEDPERMANENTPROTECTIONFORLESSTHANTHEAVERAGEPRICEOFAHOUSEINTHATCITYWORKINGWITHTIMBERCONCESSIONSOROTHERLEASEARRANGEMENTSENABLESCONSERVATIONISTSTOAVOIDTHEPROBLE

30、MSASSOCIATEDWITHPURCHASINGLANDOUTRIGHTSOMEGOVERNMENTSBALKATTHEIDEAOFFOREIGNINVESTORSTAKINGPERMANENTCONTROLOFPARTSOFTHEIRTERRITORIES,ESPECIALLYIFTHEYARETRYINGTOENSUREARENEWABLESTREAMOFREVENUEFROMTHEIRNATURALRESOURCESFORTHESAMEREASONS,INCORPORATINGLANDINTONATIONALPARKSASCONSERVATIONISTSWEREABLETOCONVI

31、NCETHEBOLIVIANGOVERNMENTTODOISALSOARAREOPPORTUNITYTHATISWHYTHEBOLIVIAEXPERIENCE,ANDOTHERSLIKEIT,INSPIREDUSTOTAKEADVANTAGEOFTHELOWPRICESFORWHICHMILLIONSOFHECTARESOFFORESTCOULDBELEASEDINTHETROPICSWEDEVELOPEDTHECONSERVATIONCONCESSIONAPPROACHTOLEASINGLANDWITHSEVERALMAJORGOALSINMINDSEEBOXONOPPOSITEPAGEMO

32、STIMPORTANT,PERHAPS,WASTHATAPORTIONOFTHECONCESSIONPAYMENTSWOULDBEDIRECTEDTOLOCALCOMMUNITIESTOSUPPORTEMPLOYMENTANDSOCIALSERVICESINTHESAMEWAYTHATALOGGINGCOMPANYWOULDPAYLOCALRESIDENTSWAGESANDBENEFITSTOWORKINTHEMILLS,THEFINANCIEROFTHECONSERVATIONCONCESSIONWOULDHIRETHEMTOPRESERVETHEFORESTONCEWEHADDEVELOP

33、EDACLEARSETOFCRITERIAFORTHISNEWFANGLEDGREENSERVICESMARKET,WESETOFFTOCREATEASERIESOFPILOTCONSERVATIONCONCESSIONSAMONGTHEFIRSTCOUNTRIESWEVISITED,EARLYIN2000,WASPERUTHEREWEPLANNEDTOCOMPETEFORPARTOFTHE800,000HECTARESOFAMAZONFORESTTHATTHEGOVERNMENTWASPUTTINGUPFORLEASEINANINTERNATIONALAUCTIONWHATTRANSPIRE

34、DDURINGOURNEGOTIATIONSCONFIRMEDOURTHEORYTHATTHEECONOMICVALUEOFFORESTRESOURCESINPERUANDMANYOTHERREGIONSOFTHEWORLDISPOORATBESTINDEED,THEAUCTIONBEGANWITHAPROPOSEDMINIMUMBIDOFBETWEEN1AND4PERHECTAREAYEARANDINVOLVEDFORESTRYCOMPANIESFROMEUROPEANDNORTHANDSOUTHAMERICAINADDITIONTOUSINAMATTEROFMONTHS,HOWEVER,T

35、HEAUCTIONWASCALLEDOFFBECAUSETHEOTHERPOTENTIALBIDDERSLOSTINTERESTINTHESECONCESSIONS,PRESUMABLYBECAUSETHEBASEPRICEWASTOOHIGHTHEFATEOFTHATPARTICULARFORESTREMAINSTOBEDETERMINED,BUTWEHADPLANTEDASEEDTHATTOOKROOTINTHEFERTILEGROUNDPREPAREDBYTHEPERUVIANCONSERVATIONCOMMUNITYPERUHADBEENUNDERGOINGTHEFINALREVISI

36、ONSOFITSFORESTANDWILDLIFELAW,APROCESSINWHICHSEVERALCONSERVATIONGROUPSWERESEEKINGALTERNATIVESTOLOGGINGLEASESFORPERUSFORESTSINAPRIL2001THEGOVERNMENTCHOSETOINCLUDECONSERVATIONCONCESSIONSASALEGALUSEOFITS67MILLIONHECTARESOFPUBLICFORESTWEHADENTEREDTHEORIGINALBIDDINGARENAWITHOUTKNOWINGFORCERTAINTHATWEWOULD

37、BEALLOWEDTOCOMPETE,SOTHISWASGOODNEWSATAROUNDTHATTIME,APERUVIANCONSERVATIONGROUP,THEAMAZONCONSERVATIONASSOCIATION,APPROACHEDUSTHEGROUPSMEMBERSWANTEDTOUSEACONSERVATIONCONCESSIONTOSECURECRITICALNATURALHABITATWHERETHEYWERESETTINGUPANECOLOGICALRESEARCHSTATIONUNDERTHENEWPERUVIANLAW,CONCESSIONSCOULDBEACQUI

38、REDBYAPPLYINGFORSPECIFICAREASOFINTERESTTOTHEBIDDERWELEAPEDATTHECHANCETOHELPLAUNCHPERUSFIRSTCONSERVATIONCONCESSIONTHANKSTOTHESCIENTIFICANDCOMMUNITYWORKOFTHEAMAZONCONSERVATIONASSOCIATION,LEGALADVICEFROMTHEPERUVIANENVIRONMENTALLAWSOCIETYSPDA,ASSISTANCEFROMINDEPENDENTENVIRONMENTALCONSULTANTENRIQUETOLEDO

39、,ANDTHEENTHUSIASTICSUPPORTOFPERUSMINISTEROFAGRICULTURE,CARLOSAMATYLEON,PERUESTABLISHEDTHELOSAMIGOSCONSERVATIONCONCESSIONINJULY2001THEAGREEMENTCENTEREDONARENEWABLE40YEARLEASEFORTHECONSERVATIONMANAGEMENTANDSTUDYOF130,000HECTARESOFTROPICALFORESTTHISLANDFORMSPARTOFANECOLOGICALCORRIDORTHATLINKSMANUANDBAH

40、UAJASONENENATIONALPARKSINPERUANDPROTECTSMANYOFTHATCOUNTRYS25,000SPECIESOFFLORAAND1,700SPECIESOFBIRDSCATCHINGONOVERTHECOURSEOFOURLOSARNIGOSNEGOTIATIONS,WEALSOCONDUCTEDDISCUSSIONSFORPILOTPROJECTSINGUYANAANDGUATEMALAINSEPTEMBER2000THEGOVERNMENTOFGUYANAISSUEDTOCONSERVATIONINTERNATIONALANEXPLORATORYPERMI

41、TFORACONSERVATIONCONCESSIONOFAPPROXIMATELY80,000HECTARESINTHESOUTHERNPARTOFTHECOUNTRYDURINGTHESUBSEQUENTMONTHS,WEHAVEWORKEDWITHFORESTCOMMISSIONOFFICIALSTONEGOTIATETHETERMSOFARENEWABLE25YEARCONTRACTWEHOPETOCONCLUDETHEDEALFORTHISUNINHABITEDAREAOFFORESTLATERTHISYEARINGUATEMALATHENATIONALGOVERNMENTHADAL

42、READYISSUEDTIMBERCONCESSIONSWITHINTHECOUNTRYSTWOMILLIONHECTAREMAYABIOSPHERERESERVETOLOCALCOMMUNITIESTHESEPEOPLE,WHOLIVEWITHINTHERESERVESMULTIPLEUSEZONE,WHERELOGGINGANDOTHERECONOMICACTIVITIESAREPERMITTED,ARECURRENTLYPRODUCINGCERTIFIEDGREENTIMBERFROMTHEIRFORESTSTWOCOMMUNITIES,HOWEVER,HAVEPROPOSEDTOFOR

43、GOLOGGINGANDINSTEADLEASESTANDINGTREESANDTHEOBLIGATIONTOPROTECTTHEECOSYSTEMINWHICHTHEYRESIDETOCONSERVATIONISTSTHECOMMUNITIES,TOGETHERREPRESENTINGABOUT110HOUSEHOLDS,COULDUSETHEIRNEWREVENUESTREAMFROMTHEPROPOSEDCONCESSIONDEALTOPAYSALARIESFORCONSERVATIONMANAGERS,TOINVESTINPROJECTSSUCHASGUIDINGTOURISTSTON

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45、ERVATIONINTERNATIONALSCENTERFORAPPLIEDBIODIVERSITYSCIENCEANDTHEGLOBALCONSERVATIONFUND,REPRESENTTWOVERYDIFFERENTSETTINGSFORCONCESSIONSATMANYTURNSINOURNEGOTIATIONSOVERTHEPASTTWOYEARS,WEHAVEFACEDSCRUTINYANDSKEPTICISMABOUTCONSERVATIONCONCESSIONS,FROMGOVERNMENTSANDCONSERVATIONISTSALIKEBUTTHEBOLDACTIONSTH

46、ATSOMEGOVERNMENTS,TOGETHERWITHSIGNIFICANTFINANCIALSUPPORTERS,HAVETAKENTOADOPTTHISAPPROACHINDICATETHATITISVIABLEBOTHASANECONOMICALTERNATIVEANDASACONSERVATIONTOOLANDTHEIDEAISCATCHINGONLASTYEARWERECEIVEDAPHONECALLFROMAMANINECUADORWHOHADTRAVELEDSIXHOURSTOTHENEARESTINTERNATIONALPHONELINESOHECOULDASKABOUT

47、ESTABLISHINGACONSERVATIONCONCESSIONINHISCOASTALFORESTCOMMUNITYHALFWAYAROUNDTHEWORLDWESTRUCKUPAPARTNERSHIPWITHASMALLNONGOVERNMENTALORGANIZATIONININDONESIATHATISKEENTOEXPERIMENTWITHTHISCONCEPTASAWAYTOPROTECTTHATNATIONSFRAGILEMARINEECOSYSTEMSNOW,ALONGWITHOTHERCOLLEAGUES,WEARELOOKINGATTHEFEASIBILITYOFCO

48、NSERVATIONCONCESSIONSACROSSAFRICA,ASIAANDLATINAMERICA,ANDWEPREDICTTHATTHISAPPROACHWILLTRANSFERREADILYTOMANYAREASIFWEARERIGHT,CONSERVATIONCONCESSIONSMAYINDEEDBEABLETOBRINGTOLIFEAGLOBALMARKETFORGREENSERVICES出处JAREDHARDNERANDRICHARDRICEPHOTOGRAPHSBYPETEMCARTHURRETHINKINGGREENCONSUMERISMSCIENTIFICAMERIC

49、ANJHARDNERJGREENSCIENCE20081211,PP,358365标题绿色消费的反思译文在过去的十年中,一种流行的热带保护工作一直鼓励消费者在为此付出代价的是耕地或用生态敏感的方式收获产品。无数的国际发展项目,促进了这些森林和世界各地的农场所谓可持续的做法。在美国和欧洲的普通公民参与选择购买木材、咖啡和其他一些在生产过程中为符合标准的认证等特殊农产品。其中一种最广为人知的认证,也许是绿色,是树荫咖啡豆的产品,这是在阴暗的林下种植,而不是在那所有树木都被砍倒的“阳光明媚”领域。努力发展绿色产品,值得支持和好评。但在全球经济,可持续农业和消费者行动的范围内仅将不足以保护植物和森林砍伐是最受威胁的动物。我们相信,一个大胆的新方法,我们称之为“养护优惠”,它提供了一个潜在的强大的方式来扩大其到绿色服务的机会,保护生物多样性直接购买产品中存在的依赖更广泛的概念,绿色市场。这一战略的可行性依赖于经济学。巨额公共大片森林在发展中世界正在租用低于1每公顷每年。在这些价格,保护组织表现出愿意支付保护生物多样性,有能力竞标中击败竞争对手和土地租赁,以弥补地方的人来管理的完整的生态系统。这些协议在法律上和经济上没有记录合同或任何其他业务的协议,授予对自然资源的控制某一特定群体的不同。事实上,发展中国家的收入在这种方式可以显得更公平,而且往往更稳定

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