Marketing PlanAuthors: Authors:Prof. Keegan, Prof. Malcolm Prof. Keegan, Prof. MalcolmPresenters: M. Azadi Presenters: M. Azadi M. Tabatabaei M. TabatabaeiChapter 8素彩网 素彩网http:/-ppt http:/-ppt 模板免费下载 模板免费下载http:/市场计划商业 市场计划商业PPT PPT 模板 模板http:/- http:/-ppt ppt 模板免费下载 模板免费下载Objectivesn n Marketing planning Marketing planningn n Tactical and Strategic Marketing Plans Tactical and Strategic Marketing Plansn n Marketing planning process Marketing planning processn n Marketing audits Marketing audits