1. Describe western values regarding non-verbal languageTime: Western societies are very clock conscious. Time is money and punctuality is crucial. This is also the case in countries such as Japan or China where being late would be taken as an insult. However, in South America, southern Europe and the Middle East, being on time for a meeting does not carry the same sense of urgency. Meeting & Greeting: Most international business people meet with a handshake. In some countries this is
