TitlesandMaterials 1. Titles n Titles have been considered asthe brand of a paper. It can bevividly described as the“AbstractofanAbstract”.Generalfunctions n Generalize the Textn Attracting the Readern Facilitating the RetrievalGuidelinesfortitlesn Be brief and concisen Be Specificn Avoid Question titlesn Being Unifiedn Be Standardn 学术论文写作中英文标题特点n n 词汇结构1. 1. 介词on （towards/about) 研究，考察，On the Translation Theory andPracticeofLiu Zhongde 刘重德翻译理论和实践研究On the Scope Meaning of Other Demonstrative Pron
