Adwords问题与算法简介廖海仁2011.2.24问 题n什么是Adwords问题？nAdwords算法如何解决Adwords问题？nAdwords与Adsense的区别与联系？n什么是竞价排名？nGoogle与Baidu广告模式的区别？nAdwords对行为定向广告的借鉴意义？常见媒体的赚钱方式?nNewspaper(报纸)nMagazine(杂志)nRadio(广播)nTV(电视)nWeb(网络)常见媒体的赚钱方式nNewspaper/Magazine Subscription(订阅)+Advertising(广告）nRadio/TV Advertising(广告）nWeb 主要是Advertising(广告），有什么特别之处？Web的独特之处nThe Web offers an opportunity to tailor display ads in a way that hardcopy media cannot:it is possible to use information about the user to determine which ad they should
