1、1外文翻译原文TITLETHEFUTUREOFREADINGMATERIALSOURCENEWSWEEKAUTHORSTEVENLEVY“TECHNOLOGY,“COMPUTERPIONEERALANKAYONCESAID,“ISANYTHINGTHATWASINVENTEDAFTERYOUWEREBORN“SOITSNOTSURPRISING,WHENMAKINGMENTALLISTSOFTHEMOSTWHIZBANGYTECHNOLOGICALCREATIONSINOURLIVES,THATWEMAYOVERLOOKANOBJECTTHATISSUPERBLYDESIGNED,WICKED
2、LYFUNCTIONAL,INFINITELYUSEFULANDBELOVEDMOREPASSIONATELYTHANANYGADGETINABESTBUYTHEBOOKITISAMORERELIABLESTORAGEDEVICETHANAHARDDISKDRIVE,ANDITSPORTSAKILLERUSERINTERFACENOINSTRUCTIONMANUALOR“FORDUMMIES“GUIDENEEDEDAND,ITISINSTANTONANDREQUIRESNOBATTERIESMANYPEOPLETHINKITISSOPERFECTANINVENTIONTHATITCANTBEI
3、MPROVEDUPON,ANDREACTWITHINDIGNATIONATANYIMPLICATIONTOTHECONTRARY“THEBOOK,“SAYSJEFFBEZOS,43,THECEOOFINTERNETCOMMERCEGIANTAMAZONCOM,“JUSTTURNSOUTTOBEANINCREDIBLEDEVICE“THENHEUNCORKSONEOFHISTRADEMARKLAUGHSBOOKSHAVEBEENVERYGOODTOJEFFBEZOSWHENHESOUGHTTOMAKEHISMARKINTHENASCENTDAYSOFTHEWEB,HECHOSETOOPENANO
4、NLINESTOREFORBOOKS,ADECISIONTHATLEDTOBILLIONAIRESTATUSFORHIM,DOTCOMGLORYFORHISCOMPANYANDCOUNTLESSHOURSWASTEDBYAUTHORSCHECKINGTHEIRAMAZONSALESRATINGSBUTASMUCHASBEZOSLOVESBOOKSPROFESSIONALLYANDPERSONALLYHESABIGREADER,ANDHISWIFEISANOVELISTHEALSOUNDERSTANDSTHATTHESURGEOFTECHNOLOGYWILLENGULFALLMEDIA“BOOK
5、SARETHELASTBASTIONOFANALOG,“HESAYS,INACONFERENCEROOMOVERLOOKINGTHESEATTLESKYLINEWEREINTHEFORMERVAHOSPITALTHATISTHEPHYSICALHEADQUARTERSFORTHEWORLDSLARGESTVIRTUALSTORE“MUSICANDVIDEOHAVEBEENDIGITALFORALONGTIME,ANDSHORTFORMREADINGHASBEENDIGITIZED,BEGINNINGWITHTHEEARLYWEBBUTLONGFORMREADINGREALLYHASNT“YET
6、THISWEEKBEZOSISRELEASINGTHEAMAZONKINDLE,ANELECTRONICDEVICETHATHEHOPESWILLLEAPFROGOVERPREVIOUSATTEMPTSATEREADERSANDBECOMETHETURNINGPOINTINATRANSFORMATIONTOWARDBOOK20THATSSHORTHANDFORAREVOLUTIONALREADYINPROGRESSTHATWILLCHANGETHEWAYREADERSREAD,WRITERSWRITEANDPUBLISHERSPUBLISHTHEKINDLEREPRESENTSAMILESTO
7、NEINA2TIMEOFTRANSITION,WHENACHALLENGEDPUBLISHINGINDUSTRYISCOMPETINGWITHTELEVISION,GUITARHEROANDTIMEBURNEDONTHEBLACKBERRYLITERARYCRITICSAREBEMOANINGAPOSSIBLEDEMISEOFPRINTCULTURE,ANDNORMANMAILERSRECENTDEATHUNDERLINEDTHEDEARTHOFNOVELISTSWHOCASTGIANTSHADOWSONTHEOTHERHAND,THEREAREVIBRANTPOCKETSOFBOOKLOVE
8、RSONTHEINTERNETWHOAREWAITINGFORACHANCETOREFURBISHTHEDUSTYHALLSOFLITERACYASWELLPLACEDASAMAZONWASTOJUMPINTOTHISSCRUMANDMAYBEMOVETHINGSFORWARD,ITWASNOTSOMETHINGTHECOMPANYTOOKLIGHTLYAFTERALL,THISISTHEBOOKWERETALKINGABOUT“IFYOUREGOINGTODOSOMETHINGLIKETHIS,YOUHAVETOBEASGOODASTHEBOOKINALOTOFRESPECTS,“SAYSB
9、EZOS“BUTWEALSOHAVETOLOOKFORTHINGSTHATORDINARYBOOKSCANTDO“BOUNDINGTOAWHITEBOARDINTHECONFERENCEROOM,HETICKSOFFANUMBEROFATTRIBUTESTHATABOOKREADINGDEVICEYETANOTHERCOMPUTERPOWEREDGADGETINANEVERMORECROWDEDBACKPACKFULLOFTHEMMUSTHAVEFIRST,ITMUSTPROJECTANAURAOFBOOKISHNESSITSHOULDBELESSOFAWHIZZYGIZMOTHANANAUS
10、TEREVESSELOFCULTURETHEREFORETHEKINDLENAMEDTOEVOKETHECRACKLINGIGNITIONOFKNOWLEDGEHASTHEDIMENSIONSOFAPAPERBACK,WITHATAPERINGOFITSWIDTHTHATEMULATESTHEBULGETOWARDABOOKSBINDINGITWEIGHSBUT103OUNCES,ANDUNLIKEALAPTOPCOMPUTERITDOESNOTRUNHOTORMAKEINTRUSIVEBEEPSAREADINGDEVICEMUSTBESHARPANDDURABLE,BEZOSSAYS,AND
11、WITHTHEUSEOFEINK,ABREAKTHROUGHTECHNOLOGYOFSEVERALYEARSAGOTHATMIMESTHECLARITYOFAPRINTEDBOOK,THEKINDLESSIXINCHSCREENPOSTSREADABLEPAGESTHEBATTERYHASTOLASTFORAWHILE,HEADDS,SINCETHERESNOTHINGSADDERTHANABOOKYOUCANTREADBECAUSEOFELECTILEDYSFUNCTIONTHEKINDLEGETSASMANYAS30HOURSOFREADINGONACHARGE,ANDRECHARGESI
12、NTWOHOURSAND,TOSOOTHETHEANXIETIESOFPRINTCULTURESTALWARTS,INSLEEPMODETHEKINDLEDISPLAYSRETROIMAGESOFANCIENTTEXTS,EARLYPRINTINGPRESSESANDBELOVEDAUTHORSLIKEEMILYDICKINSONANDJANEAUSTENBUTTHENCOMESTHEFEATURESTHATYOURMOMSCOPYOF“GONEWITHTHEWIND“CANTMATCHEBOOKDEVICESLIKETHEKINDLEALLOWYOUTOCHANGETHEFONTSIZEAG
13、INGBABYBOOMERSWILLAPPRECIATETHATEVERYBOOKCANINSTANTLYBEALARGETYPEEDITIONTHEHANDHELDDEVICECANALSOHOLDSEVERALSHELVESWORTHOFBOOKS200OFTHEMONBOARD,HUNDREDSMOREONAMEMORYCARDANDALIMITLESSAMOUNTINVIRTUALLIBRARYSTACKSMAINTAINEDBYAMAZONALSO,THEKINDLEALLOWSYOUTOSEARCHWITHINTHEBOOKFORAPHRASEORNAMESOMEOFTHOSEFE
14、ATURESHAVEBEENAVAILABLEONPREVIOUSEBOOKDEVICES,NOTABLYTHESONYREADERTHEKINDLESREALBREAKTHROUGHSPRINGSFROMAFEATURETHATITS3PREDECESSORSNEVEROFFEREDWIRELESSCONNECTIVITY,VIAASYSTEMCALLEDWHISPERNETITSBASEDONTHEEVDOBROADBANDSERVICEOFFEREDBYCELLPHONECARRIERS,ALLOWINGITTOWORKANYWHERE,NOTJUSTWIFIHOTSPOTSASARES
15、ULT,SAYSBEZOS,“THISISNTADEVICE,ITSASERVICE“SPECIFICALLY,ITSANEXTENSIONOFTHEFAMILIARAMAZONSTOREWHERE,OFCOURSE,KINDLESWILLBESOLDAMAZONHASDESIGNEDTHEKINDLETOOPERATETOTALLYINDEPENDENTOFACOMPUTERYOUCANUSEITTOGOTOTHESTORE,BROWSEFORBOOKS,CHECKOUTYOURPERSONALIZEDRECOMMENDATIONS,ANDREADREADERREVIEWSANDPOSTNE
16、WONES,TAPPINGOUTTHEWORDSONATHUMBFRIENDLYKEYBOARDBUYINGABOOKWITHAKINDLEISAONETOUCHPROCESSANDONCEYOUBUY,THEKINDLEDOESITSNEATESTTRICKITDOWNLOADSTHEBOOKANDINSTALLSITINYOURLIBRARY,READYTOBEDEVOURED“THEVISIONISTHATYOUSHOULDBEABLETOGETANYBOOKNOTJUSTANYBOOKINPRINT,BUTANYBOOKTHATSEVERBEENINPRINTONTHISDEVICEI
17、NLESSTHANAMINUTE,“SAYSBEZOSAMAZONHASWORKEDHARDTOGETPUBLISHERSTOSTEPUPEFFORTSTORELEASEDIGITALVERSIONSOFNEWBOOKSANDBACKLISTS,ANDMORETHAN88,000WILLBEONSALEATTHEKINDLESTOREONLAUNCHTHOUGHBEZOSWONTGETTERRIBLYSPECIFIC,AMAZONITSELFISALSOINVOLVEDINSCANNINGBOOKS,MANYOFWHICHITCAPTUREDASPARTOFITSGROUNDBREAKINGS
18、EARCHINSIDETHEBOOKPROGRAMBUTMOSTAREDONEBYTHEPUBLISHERSTHEMSELVES,ATACOSTOFABOUT200FOREACHBOOKCONVERTEDTODIGITALNEWTITLESROUTINELYGOTHROUGHTHEPROCESS,BUTMANYBACKLISTTITLESARESTILLWAITING“ITSAREALCHOKEPOINT,“SAYSPENGUINCEODAVIDSHANKSAMAZONPRICESKINDLEEDITIONSOFNEWYORKTIMESBESTSELLERSANDNEWRELEASESINHA
19、RDBACKAT999THEFIRSTCHAPTEROFALMOSTANYBOOKISAVAILABLEASAFREESAMPLETHEKINDLEISNOTJUSTFORBOOKSVIATHEAMAZONSTORE,YOUCANSUBSCRIBETONEWSPAPERSTHETIMES,THEWALLSTREETJOURNAL,THEWASHINGTONPOST,LEMONDEANDMAGAZINESTHEATLANTICWHENISSUESGOTOPRESS,THEVIRTUALPUBLICATIONSAREAUTOMATICALLYBEAMEDINTOYOURKINDLEITSMUCHC
20、LOSERTOAVIRTUALNEWSBOYTOSSINGTHEPUBLICATIONONYOURDOORSTEPTHANACCESSINGTHECONTENTSAPIECEATATIMEONTHEWEBYOUCANALSOSUBSCRIBETOSELECTEDBLOGS,WHICHCOSTEITHER99CENTSOR199AMONTHPERBLOGINADDITION,THEKINDLECANVENTUREOUTONTHEWEBITSELFTOLOOKUPTHINGSINWIKIPEDIA,SEARCHVIAGOOGLEORFOLLOWLINKSFROMBLOGSANDOTHERWEBPA
21、GESYOUCANJOTDOWNAGLOSSONTHEPAGEOFTHEBOOKYOUREREADING,ORCAPTUREPASSAGESWITHANELECTRONICVERSIONOFAHIGHLIGHTPENANDIFYOUORAFRIENDSENDSAWORDDOCUMENTORPDFFILETOYOURPRIVATEKINDLEEMAILADDRESS,ITAPPEARSINYOUR4KINDLELIBRARY,JUSTASABOOKDOESTHOUGHBEZOSISRELUCTANTTOMAKETHECOMPARISON,AMAZONBELIEVESITHASCREATEDTHE
22、IPODOFREADINGTHEKINDLE,SHIPPINGASYOUREADTHIS,COSTS399WHENBEZOSANNOUNCESTHATPRICEATTHELAUNCHTHISWEEK,HEWILLPROBABLYGETTHESAMERAISEDEYEBROWREACTIONSTEVEJOBSGOTINOCTOBER2001,WHENHEANNOUNCEDTHATAPPLEWOULDCHARGETHATSAMEPRICEFORITSPOCKETSIZEDIGITALMUSICPLAYERNOWAYAROUNDITITSPRICEYBUTIFALLGOESWELLFORAMAZON
23、,SEVERALYEARSFROMNOWWELLSEEREVAMPEDKINDLES,EQUIPPEDWITHCOLORSCREENSANDOTHERFEATURES,SELLINGFORMUCHLESSANDPHYSICALBOOKSTORES,LIKETHESHUTTEREDTOWERRECORDSOFTODAY,WILLBELONELIERPLACES,ASDIGITALREADINGTHRUSTSUSINTOANEXCITINGANDJARRINGPOSTGUTENBERGERAWILLTHEKINDLEANDITSKINREALLYTAKEONATECHNOLOGYTHATSSHON
24、EFORCENTURIESANDISCONSIDEREDTHEBEDROCKOFOURCIVILIZATIONTHEDEATHOFTHEBOOKOR,MOREBROADLY,THEDEATHOFPRINTHASBEENBANDIEDABOUTFORWELLOVERADECADENOWSVENBIRKERTS,IN“THEGUTENBERGELEGIES“1994,TOOKAPEEKATTHEFUTUREANDCONCLUDED,“WHATTHEWRITERWRITES,HOWHEWRITESANDGETSEDITED,PRINTEDANDSOLD,ANDTHENREADALLTHEOLDASS
25、UMPTIONSAREUNDERSIEGE“SUCHPRONOUNCEMENTSWEREINVARIABLYANSWEREDWITHPROTESTATIONSFROMHARDLINERSWHOINSISTEDTHATNOTHINGCOULDSUPPLANTTHOSESEEMINGLYPERFECTOBJECTSTHATPERCHONOURNIGHTTABLESANDFURNISHOURROOMSCOMPUTERSMAYHAVETAKENOVEREVERYOTHERSTAGEOFTHEPROCESSTHETOOLSOFRESEARCH,COMPOSITIONANDPRODUCTIONBUTTHA
26、TFINALMILEOFTHEPROCESS,WHERETHEREADERMINDMELDSWITHTHEAUTHORINANEXQUISITEASYNCHRONOUSTANGO,WOULDALWAYSBESACROSANCT,SAIDTHEHOLDOUTSIN1994,FORINSTANCE,FICTIONWRITERANNIEPROULXWASQUOTEDASSAYING,“NOBODYISGOINGTOSITDOWNANDREADANOVELONATWITCHYLITTLESCREENEVER“OH,ANNIEIN2007,SCREENSAREUBIQUITOUSANDLESSTWITC
27、HY,ANDPEOPLEHAVEBEENREADINGEVERYTHINGONTHEMDOCUMENTS,NEWSPAPERSTORIES,MAGAZINEARTICLES,BLOGSASWELLAS,YES,NOVELSNOTJUSTONBIGSCREENS,EITHERACOMPANYCALLEDDAILYLITTHISYEARBEGANSENDINGOUTBOOKSNEWONESLICENSEDFROMPUBLISHERSANDCLASSICSFROMAUTHORSLIKEJANEAUSTENSTRAIGHTTOYOUREMAILINBOX,IN1000WORKCHUNKSIVEBEEN
28、READINGBOSWELLS“LIFEOFJOHNSON“ONMYIPHONE,ADEVICETHATISEXPECTEDTOBEAMAJOROUTLETFOREBOOKSINTHECOMINGMONTHSANDRECENTLYACOLUMNISTFORTHECHICAGOTRIBUNEWAXEDRHAPSODICALLYABOUTREADINGJANEAUSTENONHISBLACKBERRYBUTTAKINGONTHETOMEDIRECTLYISTHECHALLENGEFORHANDHELD,DEDICATEDREADINGDEVICES,OFWHICHTHEKINDLEISONLYTH
29、ENEWESTANDMOSTCREDIBLEEFFORTANEARLY5CONTENDERWASTHE22OUNCEROCKETEBOOKITSINVENTORSWENTONTOCREATETHEELECTRICPOWEREDTESLAROADSTERTHEREWEREALSOEFFORTSTODISTRIBUTEEBOOKSBYWAYOFCDROMSBUTTHEBIGPUSHFOREBOOKSINTHEEARLY2000SFIZZLED“THEHARDWAREWASNOTCONSUMERFRIENDLYANDITWASDIFFICULTTOFIND,BUYANDREADEBOOKS,“SAY
30、SCAROLYNREIDY,THEPRESIDENTOFSIMONTHE999CHARGEFORNEWRELEASESANDBESTSELLERSISAMAZONSANSWERYOUCANALSOGETCLASSICSFORASONGIDOWNLOADED“BLEAKHOUSE“FOR199BEZOSEXPLAINSTHATITSONLYFAIRTOCHARGELESSFOREBOOKSBECAUSEYOUCANTGIVETHEMASGIFTS,ANDDUETORESTRICTIVEANTIPIRACYSOFTWARE,YOUCANTLENDTHEMOUTORRESELLTHEMLIBRARI
31、ES,THOUGH,HAVEDEVELOPEDLENDINGPROCEDURESFORPREVIOUSVERSIONSOFEBOOKSLIKETHETAPEIN“MISSIONIMPOSSIBLE,“THEYEVAPORATEAFTERTHELOANPERIODANDBEZOSSAYSTHATHESOPENTOTHEIDEAOFEVENTUALLYDOINGTHATWITHTHEKINDLEPUBLISHERSARERESISTINGTHEIDEAOFCHARGINGLESSFOREBOOKS“IMNOTGOINGALONGWITHIT,“SAYSPENGUINSPETERSHANKSOFAM
32、AZONSLOWPRICEFORBESTSELLERSHESEEMEDSTARTLEDWHENITOLDHIMTHATTHEALANGREENSPANBOOKHEPUBLISHESISFORSALEATTHATPRICE,SINCEHEOFFEREDNOSPECIALDISCOUNTAMAZONISCLEARLYTAKINGALOSSONSUCHBOOKSBUTBEZOSSAYSTHATHECANSUSTAINTHISSCHEMEINDEFINITELY“WEHAVEALOTOFEXPERIENCEINLOWMARGINANDHIGHVOLUMESALEYOUJUSTHAVETOMAKESUR
33、ETHEMIXBETWEENDISCOUNTEDANDHIGHERPRICEDITEMSWORKS“NONETHELESSTHEMAJORPUBLISHERSALLOFWHOMAREONTHEKINDLEBANDWAGONSHOULDLOOSENUPIFYOUREABOUTTOGETONAPLANE,YOUMAYBUYTHENEWERICCLAPTONBIOGRAPHYONAWHIMFOR10CERTAINLYFOR5BUTIFITCOSTSMORETHAN20,YOUMAYWINDUPSCANNINGTHEMAGAZINERACKSFORARGUMENTSSAKE,LETSSAYCUTTIN
34、GTHEPRICEINHALFWILLDOUBLEABOOKSSALESGIVENTHATTHEROYALTYCHECKWOULDBETHESAME,WOULDNTANAUTHORPREFERTWICETHENUMBEROFREADERSWHENIPOSEDTHEQUESTIONTOBESTSELLINGNOVELISTJAMESPATTERSON,WHOWASGIVENANEARLYLOOKATTHEKINDLE,HESAIDTHATIFTHEROYALTYFEEWERETHESAME,HEDTAKETHEREADERSHESALSOABELIEVERTHATTHEKINDLEWILLSUC
35、CEED“THEBABYBOOMERSHAVEALOVEAFFAIRWITHPAPER,“HESAYS“BUTTHENEXTGENPEOPLE,INTHEIR20SANDBELOW,DOEVERYTHINGONASCREEN“8THEMODELOTHERMEDIAUSETOKEEPPRICESDOWN,OFCOURSE,ISADVERTISINGTHOUGHTHISDOESNTSEEMTOBEINKINDLESPLANS,INSOMEDOTCOMQUARTERSPEOPLEAREBRAINSTORMINGADVERTISERSUPPORTEDBOOKS“TODAYITDOESNTMAKESEN
36、SETOPUTADSINBOOKS,BECAUSEOFTHEUNPREDICTABLETIMINGANDREADERSHIP,“SAYSBILLMCCOY,ADOBESGENERALMANAGEROFEPUBLISHING“THATCHANGESWITHDIGITALDISTRIBUTION“ANOTHERPOSSIBLECHANGEWITHCONNECTEDBOOKS,THETETHERBETWEENTHEAUTHORANDTHEBOOKISSTILLACTIVEAFTERPURCHASEERRATACANBECORRECTEDINSTANTLYUPDATES,NOPROBLEMINFACT
37、,INSTEADOFBUYINGABOOKINONEDISCRETETRANSACTION,YOUCOULDSUBSCRIBETOABOOK,WITHTHEEXPECTATIONTHATANAUTHORWILLCONTINUALLYADDTOITTHISWOULDBEMORESUITABLEFORNONFICTIONTHANNOVELS,BUTITSALSOPOSSIBLETHATANOVELISTMIGHTDECIDETOREWRITEANENDING,ORCHANGESOMETHINGINTHEMIDDLEOFTHESTORYWECOULDRETURNTOTHEERAOFDICKENSST
38、YLESERIALIZATIONSWITHANALWAYSONBOOK,ITSCONCEIVABLETHATANAUTHORCOULDNOTONLYREWORKTHENARRATIVEFORFUTUREBUYERS,BUTHEORSHECOULDREACHINSIDEPEOPLESLIBRARIESANDMAKETHECHANGELETSALSOHOPEAMAZONSECURITYISSTRONG,SOTHATWEDONTFINDONEDAYTHATSOMEONEHASHACKED“HARRYPOTTER“OR“MADAMEBOVARY“THOSEAREFAIRLYTAMEDEVELOPMEN
39、TS,THOUGH,COMPAREDWITHTHEMOREPROFOUNDCHANGESTHATSOMEAREANTICIPATINGINACONNECTEDBOOK,THERABBITHOLEISNOLONGERAONEWAYTRANSMISSIONFROMAUTHORTOREADERFORBETTERORFORWORSE,THERESCOMPANYCOMINGTALKTOPEOPLEWHOHAVETHOUGHTABOUTTHEFUTUREOFBOOKSANDTHERESAPHRASEYOUHEARAGAINANDAGAINREADERSWILLREADINPUBLICWRITERSWILL
40、WRITEINPUBLICREADERS,OFCOURSE,AREALREADYENJOYINGAMOREPROMINENTROLEINTHELITERARYCOMMUNITY,TAKINGSTARTURNSINBLOGS,ONLINEFORUMSANDAMAZONREVIEWSTHISWILLONLYINCREASEINTHEERAOFCONNECTEDREADINGDEVICES“BOOKCLUBSCOULDMEETINSIDEOFABOOK,“SAYSBOBSTEIN,APIONEEROFDIGITALMEDIAWHONOWHEADSTHEINSTITUTEFORTHEFUTUREOFT
41、HEBOOK,AFOUNDATIONFUNDEDORGANIZATIONBASEDINHISBROOKLYN,NY,TOWNHOUSEEVENTUALLY,THEIDEAGOES,THECOMMUNITYBECOMESPARTOFTHEPROCESSITSELFSTEINSEESLARGERIMPLICATIONSFORAUTHORSSOMEOFTHEMSOBERINGFORTRADITIONALISTS“HERESWHATIDONTKNOW,“HESAYS“WHATHAPPENSTOTHEIDEAOFAWRITERGOINGOFFTOAQUIETPLACE,INGESTINGINFORMAT
42、IONANDSYNTHESIZINGTHATINTO300PAGESOFCONTENTTHATSUNIQUELYHIS“HISIMPLICATIONISTHATTHATINTRICATEPROCESSMAYGOTHEWAYOFTHELEATHERBOOKMARK,ASTHENOTIONOFAUTHORASAUTHORITARIANFIGUREGIVESWAYTOAWEB20WISDOMOFTHECROWDSPROCESS“THE9IDEAOFAUTHORSHIPWILLCHANGEANDBECOMEMOREOFAPROCESSTHANAPRODUCT,“SAYSBENVERSHBOW,ASSO
43、CIATEDIRECTOROFTHEINSTITUTETHISISALREADYHAPPENINGONTHEWEBINSTEADOFRETREATINGTOACORKLINEDROOMTODOTHEIRWORK,AUTHORSLIKECHRISANDERSON,JOHNBATTELLE“THESEARCH“ANDNYUPROFESSORMITCHELLSTEPHENSABOOKABOUTRELIGIOUSBELIEF,INPROGRESSHAVEWRITTENTHEIRBOOKSWITHTHEBENEFITOFFEEDBACKANDCONTRIBUTIONSFROMACOMMUNITYCENT
44、EREDONTHEIRBLOGS“THEPOSSIBILITYOFINTERACTIONWILLREDEFINEAUTHORSHIP,“SAYSPETERBRANTLEY,EXECUTIVEDIRECTOROFTHEDIGITALLIBRARYFEDERATION,ANASSOCIATIONOFLIBRARIESANDINSTITUTIONSUNLIKESOMEWRITINGINPUBLICADVOCATES,HEDOESNTSPARETHENOVELISTS“MICHAELCHABONWILLHAVETORETHINKHOWHEWRITESFORTHISMEDIUM,“HESAYSBRANT
45、LEYENVISIONSWIKISTYLECOLLABORATIONSWHERETHEAUTHOR,INSTEADOFBEINGTHESOLEAUTHORITY,ISA“SUPERUSER,“THELEADWOLFOFACREATIVEPACKTHOUGHITSHARDTOBELIEVETHATLONESTORYTELLERSWONTALWAYSBETOILINGAWAYINSOMESTARBUCKSWITHTHEWIFITURNEDOFF,EMERGINGAFTERWARDWITHANARRATIVEMASTERPIECEALLTHISBECOMESEVENHEADIERWHENYOUCON
46、SIDERTHATASTHEEBOOKREADERISCOMINGOFAGE,THEREAREHUGEINITIATIVESUNDERWAYTODIGITIZEENTIRELIBRARIESAMAZON,OFCOURSE,ISPARTOFTHATMOVEMENTITSSEARCHINSIDETHEBOOKPROJECTBROKEGROUNDBYPROVIDINGTHEFIRSTOPPORTUNITYFORPEOPLETOGETSEARCHRESULTSFROMACORPUSOFHUNDREDSOFTHOUSANDSOFTOMESBUTASANUNABASHEDBOOKSELLER,ITSGOA
47、LSAREDIFFERENTFROMTHOSEOFOTHERPLAYERS,SUCHASGOOGLEWHOSEMISSIONISCOLLECTINGANDORGANIZINGALLTHEWORLDSINFORMATIONANDTHATOFTHEOPENCONTENTALLIANCE,ACONSORTIUMTHATWANTSTHEWORLDSBOOKSDIGITIZEDINATOTALLYNONPROPRIETARYMANNERTHEDRIVINGFORCEBEHINDTHEALLIANCE,BREWSTERKAHLE,MADEHISFORTUNEBYSELLINGHISCOMPANYTOAMA
48、ZON,BUTISUNHAPPYWITHTHEDIGITALRIGHTSMANAGEMENTONTHEKINDLEHISCHOICEOFANEBOOKREADERWOULDBETHEDIRTCHEAPXODEVICEDESIGNEDBYTHEONELAPTOPPERCHILDFOUNDATIONTHEREARETRICKY,ANDPOTENTIALLYSHOWSTOPPING,LEGALHURDLESTOALLTHISNOTABLYAMAJORCOPYRIGHTSUITFILEDBYACONSORTIUMOFPUBLISHERS,ALONGWITHTHEAUTHORSGUILD,CHARGIN
49、GTHATGOOGLEISINFRINGINGBYCOPYINGTHECONTENTSOFBOOKSITSCANSFORITSDATABASENONETHELESS,THETRENDISDEFINITELYTOCREATEABACKENDOFAMASSIVELYCONNECTEDLIBRARYTOSUPPLYFUTUREEBOOKDEVICESWITHMORECONTENTTHANACITYFULLOFLIBRARIESASJOURNALISTKEVINKELLYWROTEINACONTROVERSIALNEWYORKTIMESMAGAZINEARTICLE,THEGOALISTOMAKE“THEENTIREWORKSOFHUMANKIND,FROMTHEBEGINNINGOFRECORDEDHISTORY,INALLLANGUAGES,AVAILABLETOALLPEOPLE,ALLTHETIME“10GOOGLEHASALREADYSCANNEDAMILLIONBOOKSFROMITSPARTNERLIBRARIESLIKETHEUNIVERSITYOFMICHIGANANDTHENEWYORKPUBLICLIBRARY,ANDTHEYAREAV