1、在歐盟拓展商業貿易之經驗分享Frank Liang/梁世輝2014/10/29,Company Background,Establishment:August 10th, 2005,Registered Capital: USD 130 millionMarket Capital (2014/Jan)USD 462millions,Main Products:1.Crystalline-Si Solar Cells2. Solar module,Employee:1650 (2014),Headquarter:Jhunan, TAIWAN,Listed in TSE:November 2nd,
2、 2007,Annual Capacity:1.8GW PV Cell320MW PV Module,Guanyin fab Hsinchu, Site A Hsinchu, Site B,Taipei Main Office,50km,47km,Headquarters,Headquarter & Jhunan site A, B Hsinchu Science Park,Guanyin Site, Guanyin Industrial Park,Plants Location: Guanyin & Hsinchu,All GINTECH plants are located in Taiw
3、an, stable manufacturing quality and shipment 100% from Taiwan.,2013 Worldwide TOP 10 Cell Maker,20112013年歐洲PV產業的黑暗期主因,歐債,歐債導致需求大量下修 中國大量製造產能供過於求 中國低價策略造成全球矽晶太 陽能價格瘋狂下跌,Sources from PIDA,歐盟財務狀況尚未好轉, 多數市場表現仍疲軟,Sources from PIDA,全球太陽能製造出貨大幅轉為中國廠天下,傳統歐美廠商佔比快速下滑 中國廠商低價快速肆虐全球!,Sources from PIDA,Fast risi
4、ng module quality issue,What struck me was that we were having a conversation like this. Im concerned that quality is being compromised at the expense of cost,”,Solar Struggle: A Rise Of Poorly Made PV Modules?,Solar Industry Anxious Over Defective Panels,“I dont want to be alarmist, but I think qua
5、lity poses a long-term threat,” he said. “The quality across the board is harder to put your finger on now as materials in modules are changing every day and manufacturers are reluctant to share that information.” Most of the concerns over quality center on China, home to the majority of the worlds
6、solar panel manufacturing capacity.,Solar PV Module Quality Concerns Still Exist for Developing WorldAccording to some experts, lower quality PV modules are entering emerging solar markets.,Built correctly, a module can easily last for 25 years, said Meydbray. Built incorrectly or with unproven mate
7、rials and they can last 5 years, 2 years, or less than that, he said.,Materials Are the Issue!,Customers, Its up to You!,Advantages comparison between China & Taiwan,PV Price Trends in Europe:,EU Market Price Trend,Source: Mercom 22 Sep, 2014,Gintechs EU market approach,Approach,PriceOriented,Effici
8、encyOriented,Technical/Cost,ReliabilityC/P value,Competitors,China/Taiwan,China/Taiwan,China/Taiwan,ChinaTaiwanSingapore,Gintech approach,What can we do?,Any possibility to set a platform to bridge and engage EU customers with demands for both PV cell and modules to TW suppliers with good reputation and quality?How EU Committee and Taiwan can work more closely and efficiently together?,Q & AThank you,
