1、2012 年 04 月 20 日 14:09 PM SABMiller在华啤酒销量下滑 SABMillers sales in China fall flat 英国金融时报 路易丝卢卡斯 报道 Beer sales in China slumped last month, according to SABMiller, whose CR Snow joint venture is the countrys biggest brewer, writes Louise Lucas.以收入衡量为全球第二大啤酒酿造商的SABMiller表示,上月该公司在华啤酒销量大幅下滑。SABMiller 与中方组
2、建的合资企业华润雪花啤酒 (CR Snow)是中国最大的啤酒企业。The drop comes as some economists are fretting about Chinas relative economic slowdown, and as Nokia, the handset maker, unveiled a 70 per cent year-on-year slide in sales in the country in the first quarter.与此同时,一些经济学家对中国经济相对放缓感到担忧。手机制造商诺基亚(Nokia)宣布,今年第一季度在华销售额同比下滑
3、70%。But SABMiller, the worlds second-biggest brewer by revenues, said its beer sales fell “well into double digits” in March, compared with March last year. But they out-performed the overall market and the fall was unrelated to the broader economy. It attributed the drop, which offset a strong Febr
4、uary to drive quarterly organic sales down 0.7 per cent, to heavy rainfall. “Our fourth-quarter performance was almost entirely attributable to adverse weather in March and not indicative of any change in underlying economic conditions,” the brewer said.SABMiller表示,今年 3月,该公司啤酒销量同比下滑幅度“达到不小的两位数”。不过,该
5、公司表现优于整体市场,而且销量下滑与更宏观的经济形势无关。SABMiller 将销量下滑归咎于中国连降大雨。这一下滑抵消了该公司 2月份的强劲业绩,导致该季度有机销量下滑 0.7%。SABMiller 表示:“我们第四财政季度的表现几乎完全可归因于 3月份的糟糕天气,并不表明根本经济状况出现任何变化。”It added that bad weather had dented sales previously, in April and May 2010, resulting in flat growth for that quarter.该公司补充称,2010 年 4月和 5月,糟糕的天气也曾
6、对销量造成不利影响,导致那一季度销量增长为零。Analysts shrugged off the drop. “Im prepared to give them the benefit of doubt anyway because China is not significant for profits,” said Jonathan Fell at Deutsche Bank. He added China had been generally increasing volumes in 分析师们并不在意这一下滑。德意志银行(Deutsche Bank)的乔纳森菲尔 (Jonathan F
7、ell)表示:“我反正不打算把这件事看得很重,因为从利润角度讲,中国市场并不重要。”他补充称,总体而言,中国市场的销量每年都在the high single digits each year. 以 8%左右的速度增长。Although China accounts for nearly one fifth of SABMillers volumes it is only a small contributor to profits and, overall, sales numbers released in the fourth quarter update were only marginally below expectations.尽管在华销量占 SABMiller总销量的近五分之一,但它对总体利润的贡献却不大;整体来看,该公司公布的第四财政季度销售数据仅略低于预期。译者/梁艳裳