U.S. Podcast Advertising Revenue Study,Includes: Detailed Industry Analysis 2020 COVID-19 Impact $708m (48% y/y growth) in ad revenue reported last year,6,1| See page 8 for detailed calculation 2| Based on IAB Buy Side Survey data FY 2019 Podcast Ad Revenue Study, July 2020,2020 Expected Growth With an expected growth rate of 14.7%, US podcast advertising revenues are nearing the $1b mark1 Q3 and Q4 2020 podcast revenues expected to rebound Podcast advertising considered more resistant than oth
