版本AA brand is a name, term, sign, symbol, design, or a combination of these, intended to identify the goods or services of a company or a group of companies. 品牌是一個名字、專有名詞、記號、象徵、設計、或是綜合以上的集合體，其目的是為了讓人了解公司的服務或公司團體所擁有的優點。Another purpose of a brand is to differentiate one company from another.其餘的功用則是為了與其他不同的公司區分出來。The most important skill of professional marketer is the ability to create, maintain, protect, and enhance the brands of their product and services. 對於一個專業的市場商人而言，最重要的技巧是如何
