第一章:Globalizing Business(全球化的商务活动)1.【international business】is defined as(被定义为):business (firm) that engages(参与) in international (cross-border跨国) economic activities or the action of doing business abroad.翻译:国际商务被定义为:(1)参与国际(跨国)经济活动的企业;(2)到海外从事商务活动的行为。2.【global business】:business around the globe, including both international (cross-border) activities and domestic(国内的) business activities.翻译:全球商务是指全球范围内的商务活动。这种商务活动包括:(1)传统国际商务教材中涉及的国际化活动;(2)本土的商务活动。3.【multinational enterprise