Unit15 How to Set a Price on a Product 作者:南开大学商学院 李桂华 Business School of Nankai UniversityGlossary oriented: adj. 以. 为方向 目的 的, 面向的 status quo: n. The existing condition or state of affairs. 现状现存情况 或事态 maximization: n. 最大值化, 极大值化 elasticity: n. The condition or property of being elastic; flexibility. 弹性 有弹性的状态或性质;弹性 alternation: n. Successive change from one thing or state to another and back again. 交替从一种事物或状态变为另一种事物或状态并再变回 来的一系列变化 skimming: n. To remove floating matter from (a liquid). 撇去把飘浮的 物质