chaney跨文化商务沟通第04章.ppt

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1、Chapter 4Cultural ShockCopyright 2014 Pearson Education, Inc.2TopicsStages of Cultural ShockAlleviating Cultural ShockAspects of Cultural ShockRelationships and Family ConsiderationsPublic and Private SelfCopyright 2014 Pearson Education, Inc.3Cultural shock is the trauma you experience when you mov

2、e into a culture different from your home culture.Frustrations may include:- lack of food - unacceptable standards of cleanliness-different bathroom facilities -fear for personal safetyCopyright 2014 Pearson Education, Inc.4Cultural shock includes- hearing yes when someone means no - having to barga

3、in when shopping in the market- having laughter used for angerCopyright 2014 Pearson Education, Inc.5On her first day of teaching at the university in La Paz, Bolivia, a college professor from Atlanta, Georgia, asked directions to the ladies room. Upon entering, she observed three males using urinal

4、s and made a hasty retreat. After her U.S. colleagues explained that all restrooms were unisex, the professor decided to take a taxi to her hotel.Copyright 2014 Pearson Education, Inc.6Major Symptoms of Cultural ShockHomesicknessBoredomWithdrawal (avoiding contact with host nationals)Need for excess

5、ive amounts of sleepCompulsive eating/drinkingIrritabilityExaggerated cleanlinessCopyright 2014 Pearson Education, Inc.7Marital stressFamily tension and conflictChauvinistic excessesStereotyping of host nationalsHostility toward host nationalsLoss of ability to work effectivelyUnexplainable fits of

6、weepingPhysical ailments (psychosomatic illnesses)Copyright 2014 Pearson Education, Inc.8Asia Shock has five progressive stages: Frustration with the culture, which includes the language, food, and an exasperation with local customs. Unwillingness to understand the rationale behind the local ways of

7、 doing things. Ethnocentricity; U.S. persons label Asians as dishonest because they say one thing and do another; consider face-saving as dishonest. Racism use of unflattering labels for Asians (Japs). Avoidance of the culture; U.S. persons form clubs rather than intermingle with people of the cultu

8、re.Copyright 2014 Pearson Education, Inc.9Strategies for Coping with a New Culture During Short Visits Nonacceptance of the host culture; traveler behaves as he/she would in the home culture. Substitution - The traveler learns the appropriate responses/behaviors in the host culture and substitutes t

9、hese responses/behaviors for the ones ordinarily used in the home culture. Copyright 2014 Pearson Education, Inc.10 Addition - The person adds the behavior of the host culture when in the presence of nationals but maintains the home culture behavior with others of the same culture. Synthesis - Integrates or combines elements of the two cultures, such as combining U.S. dress and that of the Philippines.

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